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Macrotrends

Leagues Of Their Own

... these games becoming significantly bigger in the near future.I think that more types of events and competitions are considered sports today than in the past. Consider how eSports is growing and becoming more popular and becoming more widely accepted in the sports community. BRYAN, 27, NYWith Ys and Zs leading digital-first lives, it’s no wonder they’re open to the digital aspects of sports. While this outlook may seem strange to older generations that regard sports as an important source for ...

Universal Invite

... the most. - UI STUDIES - Below are examples of recent campaigns that transcended cultural barriers to appeal to GYs. Sony’s One Stadium Community Sony used soccer’s global draw to create One Stadium, a vast fan-driven community, fueled by the universal love for the sport. Along with on-site events in Brazil, viewing parties hosted around the world, and live streams bringing the game to fans, Sony also gave international soccer supporters a forum to showcase their love for their teams and connect ...

Marketing Tips

... greater sense of community in the process. Harry’s Shaving startup Harry’s does more than just sell razors; it strives to reflect young people’s lifestyles. In an effort to do so, it launched a free online lecture series earlier this year called H’University, in which a rotating roster of entrepreneurs record videos about the business world. The initiative is intended to help recent college grads gain insights they wouldn’t learn in school. Past lecturers have included Instagram founder Kevin ...

Global Movie Trends

... sexual violence and creating a space for larger conversation around this topic as well as community healing, the Times Up initiative is a solution-based and action-oriented organization with the goal of creating concrete change that leads to safety and equity in the workplace. Following Jodi Kantor and Meagan Twohey’s groundbreaking New York Times expose on media mogul and serial predator Harvey Weinstein (for which the newspaper recently won a Pulitzer prize), both Times Up and ...

Culture Spotlight On The U.S.

... popular outside of the Latin music community with her debut album "Isolation." But more than just a hit on Latin charts and award categories, in 2017, Latin songs took 16 of the spots on YouTube’s Top 25 Songs of the Summer global chart.Girl Power(houses): Female Singers Top The ChartsWhile females are fighting for greater representation in many areas of popular culture, including TV, movies, and gaming, music is an area where they are finding a loud voice. In fact, much of what's ...

Gen Z State Of Mind

... Overboredom, as they find ways to entertain themselves, while it’s simultaneously setting the bar higher for brands to wow them. LIFE ASPIRATIONSWhen it comes to Zs’ life goals, owning a car, owning a home, traveling the world, being rich, and getting married are most important. Three-quarters of Trendsetters in both the U.S. and UK also strive to have children, make a positive impact on their local community, and be well-known in their career or industry. Completing an undergraduate degree is far ...

Global Digital Trends

... , Facebook Karaoke only works with live broadcasts.Funimate Funimate is a U.S.-based social video app that allows users to create short-form videos and share them with the app’s global community. Funimate video creators can use the app to record lip sync music videos and customize them using visual and audio effects palettes. Users can up their social media cred and flex their creative muscles by participating in community challenges.THE DEATH OF SLACKTIVISMThe digital landscape has made information on ...

No Joy in Division

... similarities than differences. Regardless of economic, racial, or social delineation, every member of society is affected by the same viral threat at the same time. Consumers have never been this dependent on one another, on the community-at-large, on the government, or on global cooperation for the good of public health. Consumers are attempting to connect cross-culturally and counting on one another to protect themselves, protect the most vulnerable, and eventually slow the spread. Due to these factors ...

Home & Away Work & Commuting Trends

... in a new location each month. Along with providing living and work accommodations, Terminal 3 also organizes group excursions that give workers local experiences and the opportunity to give back to the community, as well as a monthly coaching session to help them achieve their goals.Roam Rather than moving on a scheduled basis with a specific group of people, Roam offers living and working accommodations to nomadic workers who come and go across various locations as they please. Roam also offers ...

Stage Of The Game

... -pilot agreement for a synchronized swimming comedy from Simon Cowell, Diablo Cody, and Glee co-creator Ian Brennan.The Whole Nine CBS is set to debut the comedy The Whole Nine, inspired by Arizona Cardinals star Calais Campbell's life. Campbell will also executive produce the show.Apollo Park Michael Jordan has launched his own production company, which will produce the show Apollo Park about a young basketball player’s quick rise to fame and the effects of his success on his family and community ...