The Joyride Dec 07, 2018 ... and be creative throughout the course of their journey. It’s also a space in which road trippers can cultivate deeper relationships, with 47% of youth in the U.S. and 42% in the UK, as well as six in 10 Trendsetters in both countries, saying they are interested in taking a road trip because it offers the ability to bond with those they're traveling with. A 30-year-old male participant in another focus group said that he sees road trips as a time to bond with his companions and believes that ...
On/Off Mar 07, 2014 marketing retail customer service e-commerce shopping On/Off ... of ‘on’ vs. ‘off’ is no longer divided, retailers, too, need to adopt a wholly integrated view of their marketing, services, and access points. We’re seeing this seamless duality arise in a number of themes that are informing the retail landscape of tomorrow. Alt-Pay transaction platforms and systems are enabling consumers to make cashless payments in-person via digital currencies. Hands On customer service programs enhance the personalized relationships between shoppers and sales associates ...
Go Big Or Go Home Dec 17, 2017 play social life experiences friends ... feel it's important to have adventures apart from their significant other in order to grow personally, and that coming back and sharing their experiences can in fact enrich their relationships. Moreover, as many Ys aren't having children until later in life, and a significant share don't plan to at all (see No Kid[ding]), they simply have more time than Boomers and Gen Xers did to "go big" in their social lives. Yet even those who have children are having notable adventures frequently, too, since ...
High Society Sep 17, 2019 ... -care sphere.The PatternThe Pattern is among the more mysterious of astrology apps that are proliferating. It’s unclear who started the app or how long it’s been around, and the app has no social media presence, differentiating it from not just other astrology apps like Co—Star, but setting it apart in the vast social space dedicated to astrology. And yet, word of the app’s harrowing personalized readings—under the buckets of Foundation, Development, and Relationships, with subsections ...
All The Feels Jun 22, 2017 gen z social life friends social media ... relationships and control communication, which sounds harsh, but in many cases is actually a compassionate action to prevent others from feeling excluded. If their friends don’t know they’re being left out, they can’t feel bad about it. Achieving the old adage, “what you don’t know can’t hurt you,” is a more difficult concept than it once was; striving to be inclusive can be a much more laborious and time-consuming process than it may seem to older generations.Another aspect of their empathetic natures is ...
Inside Out Jun 21, 2017 gen z blended equality religion spirituality ... other race as distinctly. Regardless of their own race or ethnicity, youth are just more inclusive of others, whether they simply don’t see their differences (as was the adorable case of the matching haircuts for young boys in Kentucky) or because they fundamentally believe in equality for all. Although the oldest Zs have just begun to enter adulthood, interracial marriage is also increasing, as more Americans than ever before are marrying someone of a different race. Diverse relationships ...
Gaming The System Jun 17, 2017 gaming gen z eSports ... contribute, keeping their minds active. Considering this, it makes sense that only 16% of Zs in both the U.S. and UK say that their parents don’t want them to play video games. Rather, parents and kids are leveraging gaming as means to bond and strengthen their relationships; to that point, 24% of U.S. Zs and 21% of UK Zs say they like to play video games with their parents.Zs themselves also view gaming overwhelmingly positively. It is the second most common thing they are passionate about (cited by 46 ...
Innovation Halo Sep 21, 2018 ... Launches The Hangar To stay ahead of the curve and to foster a culture of innovation, Delta launched The Hangar—a team of innovation strategists who develop customer and employee solutions by cultivating relationships with tech start-ups and talented students at Georgia Tech and SCAR. The Hangar works to create new technologies that deliver frictionless experiences, with ongoing projects such as a pre-select meal bot, voice assistants, drone lightning damage inspections, and various tracking ...
Variety Show Dec 06, 2016 global media & entertainment Fempowerment ... , youth feel that marketers have been ahead of entertainment creators when it comes to such efforts. Not only are they incorporating more non-traditional relationships into advertising of late, they’re also leading the way in representing people of all ages and body types (see examples). While some might argue that there’s less financial risk in embracing diversity in a 30-second spot than in a 22-episode season, brands that take such “risks” are being met with admiration and financial success. Young ...
Reality Bites Dec 03, 2016 media & entertainment technology augmented reality virtual reality ... youth are consuming entertainment, the technology of the future will need to feel almost invisible, a natural extension of young consumers’ lives that enhance their real world relationships—bringing them closer together rather than separating them.Having tried the HTC Vive with a game, I would like to see immersive VR designed films that work and have not just been simply adapted to the needs of VR. PATRICK, 23, UKACTION ITEMSYoung consumers, particularly men, are interested in what ...