Food Fixation Mar 11, 2015 food & beverage gen z health & wellness cooking diet ... concept of “playing with your food” and encourage young consumers to customize or personalize their purchases (think Lunchables 2.0). Likewise, we forsee an increase in marketing campaigns that elevate food and beverages as lifestyle products and reinforce how young consumers self-identify and socialize. Cafés and restaurants are replacing malls as Zs’ preferred meeting places of choice, so bringing food and beverages into retail spaces can help attract them, particularly those affected by the ...
Presence of Mind Jun 04, 2015 health & wellness technology mindfulness quantified self spirituality Presence of Mind ... need to demonstrate how they, too, support such mindfulness, whether it be through customer service, products, services, communications, branding, events, or retail environments. MEDITATION Meditation has become a popular topic in the media over the past year: Well+Good ran a piece called “The Meditation Generation,” The LA Times published a feature entitled “Meditation Booms As People Seek A Way To Slow Down,” and Arianna Huffington doled out meditation tips on Fusion Live. As Ys’ interest in ...
Omnitainment Dec 09, 2016 media & entertainment branding radio video ... been happening in the retail industry as more companies move beyond their main sector in a bid to become “lifestyle brands” in an effort to remain relevant. However, in a testament to how hard to fool young generations are when it comes to advertising, only 19% in the U.S. and 18% in the UK find it hard to tell when the content they consume has been sponsored or created by a brand—a low number that indicates there is still work to be done to make the line between advertising and ...
Well at Work Jun 11, 2015 career health & wellness open offices work-life balance ... Payments CEO Dan Price took a $930,000 pay cut to raise the minimum salary at his 120-person payment processing company to $70,000.BOOGIE The Millennial CEO of Boogie is experimenting with a four-day workweek with his nimble team. Each Wednesday, the office is closed so that employees don’t work for more than two days consecutively, giving them more time to enjoy their personal lives—which also amounts to an extra 52 vacation days a year.ENJOY Ron Johnson, former head of retail for Apple, employs ...
Job Search Party Sep 21, 2017 career apps networking social media ... recruiting and searching, the Wirkn job bot allows job recruiters in the retail, hospitality, and customer service industries to screen and build a pool of qualified candidates. The company, which recently raised $1.2 million in funding, offers job candidates features similar to a dating app; they can swipe through jobs, message with the job bot, put up a video introduction, and take personality quizzes to find the right type of job. - COMPANIES USING SOCIAL MEDIA TO RECRUIT / ACCEPT APPLICATIONS - Byte ...
Game Of Life(style) Mar 25, 2017 food & beverage marketing collaborations sports style ... room” for screening games, and includes a retail space featuring Rally Sports merch among other products.Game Day Style Sources Media brands ranging from Cosmopolitan and InStyle to CNN and the Gen Y-focused Odyssey are covering game day fashion trends, offering style inspiration as well as tips to be comfortable and warm while still looking good.Food Finds Trips to stadiums are as much to indulge in foodie culture as they are to watch a game. As a result, the unique cuisine at ballparks and sports ...
Inside Out Jun 21, 2017 gen z blended equality religion spirituality ... the first brand, Nike is the first major household brand to create a sports hijab specifically for Muslim female athletes.The Modist The Dubai and London-based e-commerce company is a new luxury style site dedicated to dressing modestly. The company also publishes a magazine, The MOD, which offers a glimpse into the lives, wardrobes and worlds of global designers and tastemakers.Modanisa Turkey’s first international shopping website, Modanisa is taking a mass approach to modest retail, Modanisa ...
Innovation Halo Sep 21, 2018 ... employee events, in dishes at its locations, or offer reimbursements for meals that include red meat, poultry, or pork.2018: WeMRKT WeWork has expanded into the retail space with WeMRKT, an incubator of and store for entrepreneurs with physical products, including food, electronics, and magazines. The company tracks sales of merchandise and collects feedback to help its entrepreneurs. The concept is slated to roll out in all U.S. locations and then internationally. - Delta's Innovation Soars - As ...
Reality Bites Dec 03, 2016 media & entertainment technology augmented reality virtual reality ... everything from 3D- and 4D-viewing to augmented reality. The most buzzed about medium of late is virtual reality, an old concept that’s seeing a renaissance across consumer categories, with companies using it to do everything from enhance in-store retail experiences to address global and social issues while garnering Super Bowl-sized audiences in the process. But while VR is garnering much attention in the media, in its current iteration, it remains more of a marketing fad than the next big thing in ...
Z Marketing Tips Mar 18, 2015 gen z marketing ... INTERACTIVE IN-STORE EXPERIENCES - Zs may be the first generation of true digital natives, but they still value analog experiences. In fact, being constantly connected makes their tactile activities and face-to-face interactions even more meaningful. This is particularly important for brands to recognize, as the majority of Zs (64%) prefer to shop in stores rather than online. They crave the physical retail experience, which allows them not only to discover and test products but also to socialize. That’s ...