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Macrotrends

The Relationships & Community Perspective

... texting as the top way to keep in touch with their children.In this issue of Life Interrupted, we explore how Covid-19 has impacted young people’s relationships and sense of community, noting several emerging trends that will require brands to rethink their strategies and interactions with young people, as the pandemic has sincerely tested young generations’ eLationships in unexpected ways. When it comes to dating and romantic relationships, being quarantined has put stress on some relationships as ...

(Net)Work Hard, Play Hard

... networking, as well as via social clubs, conferences, and even group travel that allow them to relate to each other on a more human level. The majority of youth, 63% in the U.S. and 57% in the UK, believe networking is the new socializing—including two-thirds of Ys in the U.S and two-thirds of teen Zs in the UK—and as today’s young adults continue to seek a sense of community through their work (See School of [Work] Life), they’re turning to brands and organizations to help, acting as the ...