Hi & Buy Jun 15, 2017 retail apps e-commerce shopping video ... marketplace in big ways through a reactionary chain of events—when something doesn’t work for them, they seek alternatives, thus inspiring new products and services that fit their needs and rendering unadaptable ones obsolete. One sector in the marketplace that Zs feel is due for a major overhaul is the online marketplace itself, causing them to reimagine e-commerce to better suit their generational habits and preferences. As explored in our Fall 2016 SHOP Report, youth today are a driving ...
Marketing Tips Sep 19, 2016 marketing retail brick-and-mortar e-commerce shopping ... , for example by easing one’s discovery and decision-making when in-store and guiding product selection to help reduce choice overload (see Cease & Assist). Aldo Footwear and accessory brand Aldo unveiled the Connected Store, a concept shop in the Westfield World Trade Center Mall that streamlines the in-store experience by offering connections to e-commerce. Upon entering, visitors receive a mobile notification directing them to open the Aldo app. They’re then able to scan products to access ...
Consumed Global Mar 19, 2014 global luxury retail e-commerce sharing economy shopping ... Retail and shopping trends from around the worldCouriers in Russia Serve As Sales Associates & Stylists Russia’s vast size makes it a challenging place to deliver packages. On top of this, the country’s postal service is considered extremely unreliable, creating a high barrier for entry into the e-commerce space. To overcome these obstacles, numerous online retailers in Russia, including Lamoda.ru, Ozon.ru, and Wildberries.ru, are employing couriers who are also trained as sales associates ...
Alt Pay Mar 10, 2014 retail technology e-commerce local mobile social media ... goods. Marc Jacobs’ Daisy fragrance pop-up in Manhattan let shoppers “pay” for products with tweets, Instagram pics, and Facebook posts.Doorman accepts tweets and Facebook posts as payment for its nighttime delivery services in San Francisco. T-shirt maker Aplomb rewards points to members of its creative community for contributing and voting for social and political content. Points are redeemable at the brand’s e-commerce site. ...
On/Off Mar 07, 2014 marketing retail customer service e-commerce shopping On/Off ... through digital and mobile platforms. Beacons combat showrooming by pushing promotions and discounts that are tailored to shoppers’ real-time locations. Storefront Extensions give shoppers 24/7 access to real-world purchasing opportunities that improve upon the interactivity of a standard e-commerce platform. Surprise & Delight marketing strategies disrupt shoppers’ tendency to over-research purchases by introducing an element of serendipity into consumption. Try Before You Buy initiatives eliminate ...
Gut Check Mar 06, 2014 retail consumer reviews e-commerce mobile shopping Crowdsourcing Gut Check ... selfie in their items of choice and post to Facebook or Instagram for feedback. Brands outside of retail can likewise embrace the concept by giving shoppers a means and platform for garnering a “yea” or “nay,” or by displaying star ratings, likes, and even popular Instagram photos in both brick-and-mortar and e-commerce spaces. FILTERED LISTSTo create a filtered and manageable review experience, companies are curating and ranking the overwhelming array of reviews out there. Sites like Rank & Style ...
MEtail Mar 05, 2014 retail technology apps e-commerce one-to-one shopping Brand Me ... E-commerce has democratized retail, allowing individuals to be not just consumers but also merchants of goods, services, content, or ideas. Prior to the Web, the retail landscape was primarily a one-way street between business and consumer. Individuals had ample opportunity to buy, but little opportunity to sell outside of the average garage sale or consignment shop. Those who hoped to cross to the other side faced a high barrier to entry, in the form of the overhead necessary to invest in a ...