Storefront Extensions Mar 13, 2014 retail technology brick-and-mortar ephemeral shopping virtual reality
Short Life Dec 05, 2013 communication ephemeral messaging social media texting ... As young consumers seek to be unencumbered, they demonstrate a preference for ephemeral digital services, fleeting experiences, and products with a shorter shelf life.In recent years, consumers have increasingly sought out products, experiences, and ideas that would and could, in theory, last forever. Buzzwords like quality, durability, and heritage have enjoyed a long run of cultural cachet, during which a strong emphasis on permanence was established. This mentality saw its realization in ...
The Urge To Splurge Mar 16, 2019 ... and even re-date their partner, and splurging on a meal out is a format to accomplish this.Boomers in the U.S. are also making less ephemeral purchases, explaining their tendency to splurge on clothing, tech & accessories, and shoes. While this generation adopts new technology at a later age than any other generation, their purchases in this category are influenced by younger generations, who are ready adopters and are eager to assist their Boomer parents and grandparents when needed. Additionally ...
A Lightness of Being Dec 04, 2013 media & entertainment technology privacy social media ... how young people are reclaiming their personal privacy through deliberate applications of anonymity, whether by inhabiting more exclusive, restricted online spaces or by opting to post and comment on content anonymously, while Short Life connects the rapid rise of ephemeral messaging to users’ desire to leave a smaller digital footprint, and to give themselves permission to be silly, disheveled, or just their honest selves. Looked at in the context of the Lightness of Being, it makes sense that ...
Digital Intimacy Dec 04, 2014 relationships social life social media Digital Intimacy eLationships ... information have long been the norm, young people are now scaling back by seeking out more personal pockets of the web. They are prioritizing the quality over quantity of their contacts, one-on-one interactions over mass audiences, and the ephemeral over the permanent. We are in a new digital era where young generations are shifting the online world from the public square to a more intimate environment, and bringing a human touch to the web in the process. For brands, this means a marked shift from ...
Nesting & Resting Sep 15, 2017 fashion & beauty health & wellness home grooming ... , portable, and even ephemeral (as is the case with candles), it speaks to their desire to personalize their space whether or not they own it or stay there long-term. A 29-year-old woman in our focus group explained, “It’s really important to me that I cultivate my space, even if I know I’m not going to be staying very long.” It is very important that my living space makes me feel relaxed because it allows me to recoup for the days ahead. For example, I use aromatherapy diffusers to help me sleep so ...
Active-ists Mar 17, 2017 social consciousness activism causes and issues politics sports ... The sports industry is becoming a key arena for political and social activism, with athletes leading the charge toward change.Along with providing a copious amount of entertainment, sports have always lent themselves to another ephemeral quality: offering hope. Whether viewers feel explicitly hopeful rooting their favorite team on to victory, or cheerful seeing athletes perform their passion, sports have always seemed to intertwine with hope, so much so that they could provide an escape from ...
Global Fashion & Style Trends May 27, 2018 ... involvement in or connection to the cereal. The fashion industry, recently plagued with intense global visibility to the ramifications of its methods of mass-production, is seeking out ways to play in this field of radical transparency. It is no longer enough to make a product that generates buzz, for that excitement is ephemeral and fleeting. Instead, brands need to draw upon the rich tapestry of the story behind the garment and the creators' process of making it in order to encourage consumers to spend ...
Slow Web Aug 25, 2013 ... ephemeral content, and in turn a greater emphasis on permanence. Jonathan Harris’s online community Cowbird reflects the emergence of this mindset by prioritizing deeper, longer-lasting online storytelling in lieu of one-off shares. At the crux of the shift is the attempt to create content that will hold up over time, content that could still prove relevant, interesting, and valuable even years down the line. Timelessness has become a key component of the Slow Web, as young Web users increasingly seek ...
