Fact or (Science) Fiction? — What's Real in the Metaverse? Sep 29, 2022 gaming gen z gender media & entertainment retail technology travel augmented reality books college ethics fitness gamification internet of things personalization school social media toys video virtual reality wearables
Analog Learning In The Digital Age — The Future Of Education Aug 25, 2022 education gaming gen z gender technology books college ethics gamification personalization school social media toys video virtual reality
The Direct Connection Jun 21, 2019 ... launched a series of Pictionary-style puzzle ads on the NYC subway to occupy and engage potential customers as they traverse the city. The fun ads combine Casper’s aesthetically pleasing style and gamification to push the brand’s message about better sleep. Billie The DTC women’s razor brand Billie debuted a marketing campaign depicting women more realistically in its Project Body Hair campaign. The ads featured females with all colors and forms of body hair. The ad broke the taboo surrounding female ...
No Money, More Problems Sep 16, 2019 ... Overseas Bank (UOB) is using gaming to help young consumers save. UOB's mobile app, called TMRW, allows users to level up the more they save and unlock different items to build out their virtual cities. The bank hopes that the app will attract today's digital-first customers. Ys gave rise to mainstream gaming culture, and brands that can align themselves with this cohort’s penchant for gamification have a leg up on the competition.Among Trendsetters, 37% in the U.S. and 31% in the UK say their debt is ...
Dream Team Mar 19, 2017 gaming play sports ... user to sync up and track players’ performances, provide live updates, and allow users to compete against friends by picking players and earning points throughout the game for their actions. The app encourages fans to pay attention to both the live action and the fantasy play while staying within the NBA brand. Additionally, such gamification allows consumers who aren’t traditional sports fans to enjoy sports through a new outlet. Fantasy sports provides an opportunity for young adults to use their ...
Social By Design Mar 08, 2016 design collaborative consumption coworking spaces politics NOwners ... ’ reports of the weather in their precise location, based on the positions of their phones, as well as barometric sensors embedded in their devices. Combined with predictive algorithms, these “Nowcasts” provide highly accurate, hyper-local 18-hour forecasts. To encourage users to submit reports, the app includes a gamification element through which users can level up and earn points for sharing info. - SHARING SPACES - Once a fringe festival among artists and the tech elite, Burning Man has ...
On The (Im)pulse Dec 09, 2018 ... this. Going forward, young travelers will increasingly patronize the platforms and services that make their prioritization of impulse travel easier and even more frictionless, so that one day they might have an established industry built upon streamlining and servicing impulse travel and won’t have to rely on multiple services and brands to aggregate everything they need in order to make decisions On The (Im)pulse.BRAND IMPLICATIONSYoung consumers are drawn to the gamification that is inherent to ...
The 3Rs Aug 20, 2013 ... Ys and Zs are coming of age in a rewards economy rife with gamification applications, and the newly interactive giving space is keeping pace. Modern cause-related initiatives provide some of the standard elements of games, such as real-time tracking through points systems, level-ups, and tiered rewards. In the style of established frequent flier programs, new tools and apps dole out points for repeated good actions—like recycling, donating, walking instead of driving, and even loaning money to ...
The Monetization Generation Jun 24, 2017 gen z money spending finance saving ... point to actually become stock traders. StockLo App StockLo guides young adults through the process of engaging in the stock market through gamification. Users can play with friends or anyone around the world (leveraging Zs’ global mindset) to gain a higher return through duels and tournaments that are started through the app.Pitly Pitly takes a beginners’ approach to stock investing, focusing on helping users learn about stocks, how to invest, and how interactions within the market take place. The ...
Dollars And Sense Sep 07, 2015 money banking debt finance saving ... is a service that helps users save up for big-ticket purchases and debts, including material goods, experiences, and bills. Its IFTTT (If This Then That) feature speaks to Ys’ penchant for gamification by letting users set up specific savings triggers that put money towards savings goals every time they do a certain action.KEEP THE CHANGE Bank of America’s Keep the Change program rounds up participating clients’ debit card purchases to the nearest dollar amount and automatically transfers the ...
