The Media & Entertainment Perspective May 27, 2020 ... An exploration of how Covid-19 is inducing new consumer behaviors and perspectives around media & entertainmentMore than 4 in 10 young people say their entertainment habits and routines have changed during Covid-19, with nearly half of Gen Zs saying this. Throw in boredom as a factor—with schools closed, job losses and furloughs, and the vast majority being stuck at home—and the numbers spike to about half of young people who say they don't have enough to keep them busy changing up ...
For Your Entertainment Mar 18, 2019 ... than Boomers and Xers to prefer reality television, having popularized this genre during their lifetimes; about four in 10 Ys and Zs in the U.S. and UK prefer to watch reality television over scripted television. These young, always-on cohorts are accustomed to viewing reality as a source of entertainment—from reality TV programs to watching their friends’ stories on social media. Notably, nearly three in 10 Xers in the U.S. prefer watching reality TV over scripted, demonstrating how youth ...
Future Of Entertainment Sep 14, 2018 ... ;they're looking to make sense of these areas by exploring them on screen. Humanity’s close relationship with technology is being reflected in entertainment through tech-centric plots and A.I. characters. Such films and TV shows are making A.I.s feel more humanlike because they’re personas with whom audiences can relate and empathize. Young people also want to understand how social media is shaping the way they live and interact, with over half of Trendsetters in the U.S. and UK saying that they are ...
Home & Away Entertainment Trends Dec 06, 2018 ... in the U.S. and UK consider boredom to be a paint point associated with travel. For young people, alleviating boredom before boarding a plane isn’t just about having entertainment to engage with on their smart devices but also about making the downtime they spend waiting in an airport more immersive. To address this pain point of boredom, airports are offering new electronics and entertainment options that make the time spent there eventful and even memorable. Meanwhile, there's an emergence of ...
Epic Entertainment Dec 02, 2016 media & entertainment social media ... Youth crave entertainment that evokes a spectacle, even if it means that the authenticity of media is compromised in the process.In an age of Creating For The Creators, in which everyone has the tools to produce content and is clamoring for more attention than the person next to them, entertainment is becoming increasingly “epic” as every new release tries to top the last. In the past, an epic piece of content was defined by massive production values. Yet, today, even the smallest concepts and ...
Good Vibes Mar 01, 2016 community marketing social consciousness one-to-one ... the world a better place. They believe that those who aren’t actively participating in a culture of positivity aren’t supporting a cause that’s essential to everyone. For this reason, youth have given rise to media outlets covering heartwarming, feel-good stories, and they have a growing desire for entertainment that spotlights human compassion. This isn’t because they want to escape reality, but rather, because they look to content to shape people’s own behaviors (see Culture Counseling).I think ...
Anti-Social Media Dec 13, 2017 marketing media & entertainment social media ROI (Return on Image) ... Social media is losing its relevancy as a place to socialize as it continues to evolve into a modern media network dominated by entertainment and advertising, meaning brands must reconsider their digital marketing and influencer strategies.That sinking feeling young people first felt when discovering a parent had friended them on Facebook is resurfacing again, this time with a new culprit. Instead of authority figures being the source of their chagrin, advertisers are the infiltrators spoiling ...
Pop Politics Mar 02, 2016 marketing media & entertainment social consciousness celebrities politics ... influence on what I'm paying attention to.ADAM, 26, MNIn this spirit, politics have themselves become entertainment. Perhaps nowhere is this emergent mindset more apparent than the November 2015 announcement of Gawker’s repositioning as a political blog that will apply its characteristically sardonic tabloid sensibility to the arena of politics rather than media and celebrity gossip. As reported by Politico, “[this pivot] confirms the verdict other journalists rendered months ago: Campaign 2016 has ...
Parenting Out Loud Jun 08, 2016 family parenting children dads moms social media ... increasingly putting aspects of parenthood that are highly personal out into the public realm. - Honest Parenting in Media & Entertainment - The Unmumsy Mom Earlier this year, Sarah Turner of the popular blog Unmumsy Mum released a book of the same name, which provides a refreshingly outspoken perspective on motherhood. She started the blog in 2013 after struggling to find a place where mothers talk frankly about challenges and has since amassed more than 4.7 million views and 350,000 ...
Art & Activism Aug 24, 2020 ... as artwork, music, and film by both young adults and brands. Let’s dive in to learn how today’s art and entertainment expands beyond escapism and how minorities are increasingly represented in the media, as well as how brands can use art to aid change. ...