The Cassandra 2022 OutLOOK Dec 16, 2021 community gen z social media ... The Top Trends Defining Youth Culture in 2022Welcome to Cassandra's 2022 Outlook. We recommend viewing the following slideshows in full screen mode.SEEING THROUGH THE ALGORITHMThe algorithm doesn’t drive us; we drive the algorithm–because we know it’s there. TRUST HAS LEFT THE CHATIt’s been building for a while, but trust in institutions including science, government, media, and big tech have all but disappeared. EMERGENCY URGENCYIn 2021, we ran out of names for hurricanes, ocean levels are now ...
Culture Spotlight On South Korea Jun 16, 2018 ... challenging topic for Korean youth, Guk also created a card game, Jellyple, that is centered around sex to help create more open conversations about the taboo subject.Work Hard, Play Hard: High Performance Pressure Is Offset With A Party CultureStress levels in South Korea are at a constant high as work hours are the second-longest compared to other nations in the Organization for Economic Cooperation and Development (OECD), and their pay is lower than average. This level of intensity can ...
Peace Of Mind: The Guide To Gen Z Burnout Sep 22, 2019 ... to affect this generation’s mental state. And as Zs are experiencing high levels of anxiety and general mental health issues compared to previous generations, it’s important to understand how this young cohort approaches burnout as well as how they go about attempting to heal it. On a scale from 1 to 10 where 1 is “not at all burnt out” and 10 is “completely burnt out,” Zs in the U.S. rate their burnout at an average of 5, while UK Zs rate theirs at 6. What’s more, 21% of Zs in the UK and 15% in ...
Where Young Adults Live: Now & In The Future Dec 16, 2018 ... moving across the suburbs, urban areas, and rural areas, demonstrating that they are not only moving to different locations, but also to new types of locations. Additionally, preference for suburban areas, which dominated over urban areas for previous generations as they aged, is not as strong among modern youth when envisioning their future. Peruse each visual to see where Ys and Zs want to be residing from now until 2038. At present, the largest concentration of Zs aged 14-21 is in the suburbs (40 ...
It's A Mall World After All Jun 23, 2019 ... play to appeal to younger shoppers' need for convenience.NORDSTROM LOCAL Nordstrom launched these mini stores in LA in 2017 and is opening two more outposts in NYC this year. The stores don't sell any merchandise; rather, they function as a hub for shoppers to pick up online purchases and make returns. They also offer services like tailoring, personal styling, manicures, and shoe repairs.BRAND IMPLICATIONSINSIGHT: Ys and Zs prefer to visit multiple stores when they shop, which gives malls a ...
How Can I Help You? Jun 22, 2019 ... possess stuff but also fulfill their desire to be respected and valued patrons of a brand. In today’s highly competitive market, consumers often feel preyed upon by companies that are hungry only for their business. It can feel like it’s open season on targeting consumers, but young people don’t want to be seen as mere dollar signs. About four in 10 U.S. youth and three in 10 UK youth (38% and 26%, respectively), as well as nearly half of Chinese youth (48%) feel that it’s important for brands to make ...
Culture Spotlight On The UK Jun 04, 2018 ... to London, Dublin, and Glasgow over three consecutive days, has seen a massive bump in popularity. Since its first weekend in 2013, which sold 17,000 tickets, to 2017’s festival that sold 80,000 tickets, it’s clear that the country community is only growing stronger. Both country fans and musical acts are growing in the UK; a 2017 Country Music Association (CMA) study found that a third of Millennials in the UK have listened to country music in the past five years. Also in 2017, The ...
No Money, More Problems Sep 16, 2019 ... growth. Home prices have risen nearly 40% in the last three decades, and rental costs have increased as well, especially in urban areas, which have a higher concentration of jobs for Ys and Zs. A recent report looked at how long it would take to save up for a 20% down payment on a median home if one was saving 5% of the city's gross median income a year. In Los Angeles, it's 43 years; in New York and Miami, it's 36; in Seattle, it's 27. That puts owning a home in many U.S. cities nearly out of reach ...
Membership Drive Sep 18, 2016 money retail spending deals shopping ... at $75 per month (though a significant increase in pricing for more expansive plans has seen much backlash from once loyal members). Members can visit a wide array of boutique gyms specializing in yoga, cycling, barre, and more, with the caveat that they can’t visit the same studio more than three times per monthly membership cycle.FitReserve Multistudio fitness membership program FitReserve is emerging as an alternative among former ClassPass members. The service allows members to access ...
The Future Of Experiential Retail Jun 24, 2019 ... concept of experiential retail. I shop in store if I know I have the money for something a bit more expensive and definitely new in terms of style. I shop online when I need something quick or generic that I know I can get shipped quickly. In store is more of an experience and journey whereas online is about quickness and ease of access.BRANDON, 29, CAIn an ideal world, brands could easily incorporate both frictionless AND experiential concepts into their online and offline retail strategies. Brands ...
