Global Culture Marketing Tips Jun 25, 2018 ... combines analog music and its line of silk accessories. Store locations are transformed to replicate an old-fashioned record store with bins of albums displayed throughout. The albums feature a creative Hermès twist—each cover is decorated with a different signature silk design from the men’s line. Visitors are invited to give the records a spin on one of many turntables. The fun, interactive installation has been showcased in Milan, Rome, and NYC and will make its way to other ...
Purposeful Pop Jun 24, 2018 fashion & beauty media & entertainment activism causes and issues clothing movies music politics style TV ... increasingly creating clothing and accessories that not only support a social cause through the production process, such as utilizing eco-friendly materials (see Eco Chic) or making products that are inclusive of diverse body types, but by displaying support for the cause right on the items themselves (see examples). Graphic tees and decorative pins declaring support for feminism, racial and gender equality, and political views are proliferating, with big and small brands alike contributing statement goods ...
Eco Chic Jun 22, 2018 fashion & beauty food & beverage clothing eco footwear style sustainable ... find a unique item that reflects one’s individual style and that not everyone else will have. When they shop for second-hand items, young people feel like they’re giving them a second life, leading buyers to feel better about purchasing an item that doesn’t contribute to more waste and sellers to feel better that their item is going to a good home while bringing them some extra income (see WeCommerce). Already, two in 10 global youth have sold clothing/accessories on resale apps/websites ...
Culture Spotlight On China Jun 19, 2018 ... projection and frequent counterfeit problems, such items are starting to make a comeback. Young people in China, tied with India, show the strongest preference for clothing with logos (56%) of all 16 countries surveyed. Young consumers' fascination with brand stories and the history behind companies is driving them to celebrate the labels they care about and their creators—and express their admiration in a visible way by donning their logos on clothes and accessories. This newfound style ...
Culture Spotlight On Australia Jun 18, 2018 ... among those aged 14-17 (74%) and women (73%). Youth also prefer to purchase clothing and accessories in-store.Please select one statement from each pair below that you agree with more.I prefer to... Shop for shoes in-store | Shop for shoes online | Shop for clothing items in-store | Shop for clothing items online | Shop for accessories items in-store | Shop for accessories items online 1 in 3 Australian youth like to watch science fiction TV shows, and this is more common among men than women ...
Culture Spotlight On Indonesia Jun 17, 2018 ... women agree with this statement compared to 51% of men.7 in 10 Indonesian youth agree fashion in their country has become more focused on heritage in the past year.INDONESIAN CLOTHING & ACCESSORIESYouth in Indonesia favor clothing with graphics (59%) over those without graphics. While age does not play a factor, gender does as men are slightly more likely than women to prefer clothing that includes some sort of graphic. When it comes to clothing and accessories with logos, Indonesia youth do not ...
Culture Spotlight On Brazil Jun 14, 2018 ... that apply YouTube | Facebook | Instagram 51% of youth in Brazil look at social media (e.g., scroll through Facebook, Instagram) to keep up with popular culture.If a brand or product is mentioned a lot on social media, 59% of youth in Brazil agree they want to check it out. This jumps to 70% among those aged 30-34 compared to only 49% of those aged 14-17.POLITICAL CLOTHING IN BRAZILOne in five youth in Brazil have made or bought clothing items/accessories with a statement about politics/social ...
Culture Spotlight On South Africa Jun 11, 2018 ... -friendly fashion RISE OF FASHION IN SOUTH AFRICAAmong South African youth, 75% agree that luxury goods (e.g., clothing and accessories) are becoming increasingly important in their country. Heritage fashions and minimalist designs are also becoming more popular and a larger focused has been placed on them in the past year.How strongly do you agree or disagree with each of the following statements?Strongly/Somewhat Agree Summary Luxury goods (e.g. clothing and accessories) are becoming increasingly ...
Culture Spotlight On Japan Jun 08, 2018 ... accessories.Please select one statement from each pair below that you agree with more. I prefer to shop for shoes in-store | I prefer to shop for shoes online | I prefer to shop for clothing items in-store | I prefer to shop for clothing items online | I prefer to shop for accessories items in-store | I prefer to shop for accessories items online Only 9% of Japanese youth think athletic fashion isn’t as cool as it used to be.BEAUTY & GROOMING IN JAPANAs beauty and grooming trends grow in Japan, nearly three ...
Culture Spotlight On Turkey Jun 06, 2018 ... % prefer this for clothing, and 55% prefer it for accessories. Women are more steadfast than men when it comes to in-person shopping experiences for shoes and accessories.Please select one statement from each pair below that you agree with more. I prefer to shop for shoes in-store | I prefer to shop for shoes online | I prefer to shop for clothing items in-store | I prefer to shop for clothing items online | I prefer to shop for accessories items in-store | I prefer to shop for accessories ...