Popular Culture & Movies May 22, 2018 ... people/sources in this category TYPES OF MOVIES MOST WATCHEDThe most watched movie genre among global youth is comedy (51%), followed by action/adventure (44%) and science fiction (39%). Overall, women (56%) are more likely than men (47%) to watch movies about comedy, while men are more likely than women to watch action/adventure and science fiction movies. Those aged 22-34 are more likely than the younger set aged 14-21 to watch all three of these genres of movies. Looking at the variances by ...
Social Activities Nov 27, 2017 ... take advantage of any situation, big or small, to spend time with their friends whenever they can.Which of the following activities, if any, have you done in the past year with a friend?Please select all that apply. Eaten at a restaurant | Went for a drive | Spent time outdoors/in nature | Went on a trip | Went to a comedy club/show REASONS TO GO TO A RESTAURANTThe most common social reason youth go to a restaurant is to spend time with their friends, with 56% of U.S. youth and 47% of UK youth ...
Friends & Festivals Nov 26, 2017 ... attending food festivals. Interest in attending these types of festivals jumps among Trendsetters, at about seven in 10. As brands continue to partake in or sponsor music, food, and comedy festivals, there should be a strong focus on women, who are more likely than men to be interested in attending. However, when it comes to gaming festivals, men are nearly twice as likely to be interested in attending. Which of the following types of festivals, if any, would you be interested in attending?Please ...
TV, Movies & Books Nov 24, 2016 ... types of TV shows. Even more Trendsetters than the general population of youth enjoy these types of shows the most. Youth say their least favorite types of shows are musicals, talent, and nature-related shows. Women in the U.S. and UK are more likely than men to say they like almost all show types. Gen Ys are more likely than teen Zs to enjoy food-related and history shows.Which of the following types of TV shows, if any, do you like to watch the most?Please select all that apply. Comedy | Drama ...
Global Y Media Sep 24, 2014 global media & entertainment social media ... . That’s really interesting to watch. GURAV, 25, INDIAVITAL ENTERTAINMENT Music consistently rises to the top as a vital part of Ys’ lives across the globe. Movies and travel are also highly important, particularly in developing countries. Social media ranks strongly in India and China, as does fashion in South Korea. How important are each of the following things to your life?Top 2 Box “Very important” and “Somewhat important” Music | My smartphone | Travel Movies | Books | Comedy TV | Social ...
POP Marketing Jun 26, 2014 marketing media & entertainment branding celebrities experiences ... products, and traditional commercials to more experimental “mini-films.” They have a strong preference, however, for seeing real people using a product, rather than celebrities, and would prefer to be involved in product ideation than product promotion.What would you most like to see from your favorite brands? Real people using the product | Celebrities using the product | An opportunity to help create a new product | An opportunity to star in an ad | Sponsored comedy short | Sponsored ...
POP Live Jun 25, 2014 play events festivals hobbies nightlife ... . One in five also seek out theater and concerts as a preferred nightlife option.Thinking of your nightlife habits in the past month, which of the following have you done? Went to the movies | Tried a new restaurant | Sought out a recreational activity | Attended or hosted a house party | Saw a concert/ musical performance | Saw a show at the theater | Attended or hosted a dinner party | Went to a dive/ sports bar | Went clubbing/ dancing | Went to a cocktail/ wine bar | Went to a comedy ...
POP Read Jun 20, 2014 media & entertainment books magazines ... the book | Read to escape | Read to learn something new Would you rather? Read fiction books | Read non-fiction books | Standalone books/movies | Series of books/movies 1 IN 5 TURN TO BOOKS FOR COMEDY & LAUGHTERREADERS On a scale of 1-5, how often do you read (e.g., books, magazines, articles, blogs, etc.)? Top 2 Box (NET) | 5 - I read every day | 4 | 3 | Bottom 2 Box (NET) | 2 | 1 - I don't read 151 MORE THAN HALF OF WOMEN AGES 13-34 HAVE BINGE-READ AN ENTIRE BOOK SERIES ...
POP Watch Jun 19, 2014 media & entertainment celebrities movies TV video ... INTERESTED IN SEEING MORE SMART COMEDYCOMEDY MIXIn terms of their comedy preferences, sitcoms, stand-up, and lighter comedy rise to the top. Women are the most likely to look to lighter comedic content, while men are more likely to prefer political or slapstick comedy. As with most of their entertainment preferences, older Ys crave a variety of comedy content, while teens primarily stick to stand-up, parodies, and improv. Which of the following types of comedy do you watch? Select all that apply. Sitcoms ...
POP Entertain Jun 18, 2014 gaming media & entertainment movies music TV ... the theater, concerts, art openings, lectures, and museums | Adrenaline junkie - I like to spend my free time doing extreme sports, trying new things, and going to new places VITAL CONTENT Entertainment is hard-wired into the DNA of this young generation. Three-quarters of Mainstream and 85% of Trendsetters say that music is vital to their lives. Movies, comedy, books, and social media also emerge as vital forms of entertainment. Women are more likely to consider books vital to their lives, while ...