Cashless Is King Sep 11, 2017 money technology banking mobile payments ... expectation from the financial tools they use, and those that cannot keep up with the speed of their digital lives will be dropped for others that can.Young people’s cashless, digital-first mindset is not only eroding traditional payments, it is bringing into question the very format of financial institutions. For example, the majority of youth (52%) are interested in using online-only banks that do not have physical locations. After all, if they don’t need cash from ATMs and process all of their ...
Inside Out Jun 21, 2017 gen z blended equality religion spirituality ... are different than themselves. Racial and ethnic diversity in the U.S. and the UK has continued to grow in recent history. Diversity in the UK grew rapidly under the EU, as diverse people were welcome to move easily between countries. According to Census data from England and Wales, from 1991 to 2001 the percentage of residents identifying as White fell from 94.1 to 91.3, and dropped to 86% by 2011. Youth in the UK are even more diverse, with the population of 0- to 19-year-olds only 79.7% White ...
Active-ists Mar 17, 2017 social consciousness activism causes and issues politics sports ... , who has been public about his own mental health issues for years, launched Project 375, an organization aiming to end stigma surrounding mental illness by raising awareness, donating funds, and facilitating opportunities for volunteering, and recently partnered with Under Armour to produce a clothing line aligned with those goals. The recent political and social climate has also led athletes to be more particular about the companies they associate with. While brands have dropped athletes in the ...
Omnitainment Dec 09, 2016 media & entertainment branding radio video ... Hire," a series of eight original short films that helped define branded entertainment. As an homage to that first run, the brand has now dropped "The Escape." In it, Clive Owen reprises his role as the mysterious Driver and is joined by Dakota Fanning, Jon Bernthal, and Vera Farmiga. Carlsberg Despite being legally forbidden from using its branding at Euro 2016, Carlsberg created a highly effective guerilla marketing campaign. On the content front, its crown jewel for the tournament ...
Marketing Tips Mar 10, 2016 marketing social consciousness causes and issues corporate responsibility ... need them (note: Engine Group owns ORC which publishes the Cassandra Report). For example, The Mirror dropped letters from its masthead, and Coca-Cola, Spotify, Microsoft, and Honda were among the many brands who participated on social media with the hashtag #MissingType. The campaign served as a call to action for people to drop the letters from their profiles in solidarity, as well as to donate blood.UK’s National Health Service & Tinder To encourage more young people to become organ donors ...
Buy Not Mar 05, 2016 marketing retail social consciousness activism shopping ... , for dropping off Patagonia items. The credits reduced prices of new items or were redeemable for trades for other worn items in stores or Yerdle’s online catalog. Furthermore, Patagonia extols this philosophy year-round through its Worn Wear program (its repair center processes 30,000 repairs a year for customers.)TJX, the parent company of T.J. Maxx, Marshall’s, and HomeGoods, ran a pre-holiday season ad in which it asked viewers to “imagine a world where the only thing you have to wrestle for on ...
The Sexual Mehvolution Dec 04, 2015 global relationships technology sex ... its potency. Instead, a longing for emotional connection is emerging. Even Playboy dropped nudity from its site last year and will soon do the same in its printed product. Moreover, the media brand plans to use models that feel more “real” and accessible. The new sexy speaks to a deeper need for human connections and the physical, mental, and spiritual catharsis that comes with it. This is part of a larger movement that has seen Ys prioritizing wellness in all areas of their lives (see Body Mind ...
Debranded Oct 05, 2015 ... , what their brands are all about. - DEBRANDS - Logos are evolving away from name-dropping to identification by symbol or icon.Branded designs, once suggestive of luxury, have been supplanted by clean minimalism.Today’s “statement phone” is a blank slate.Brands with recognizable logos are experimenting with streamlined updates.Generics have evolved from knock-offs of “the real thing” to appealing choices in and of themselves.I don’t want the way I represent myself to the world to be dictated by a ...
For Love And Money Sep 08, 2015 career mentoring salary startups work-life balance ... to work in a startup environment (50%) is equal to those who want a corporate environment (50%); that compares to 56% who preferred startups in 2013 (the dip is even more pronounced among Trendsetters, dropping to 47% from 68% in 2013). Ys still enjoy the modern perks that such companies provide, like healthy catered meals and the ability to work remotely, but now that many mainstream companies are offering similar incentives, the siren call of startups is diminished. Plus, with balance and ...
Life Skills Mar 10, 2015 education gen z play technology hobbies ... alternative curriculums and extracurricular activities that many public schools can no longer be relied upon to provide. The school system has largely become tailored to training students as test takers, first and foremost. And though areas like Home Economics, Shop, and the Arts are starting to make a comeback in affluent communities, in most of the U.S. they are increasingly being dropped. At the same time, many Zs are struggling unprecedentedly with issues of time management. Assuming adult attitudes ...