Global Culture Marketing Tips Jun 25, 2018 ... social reach of Samsung’s My Emoji feature.13 Reasons Why To promote the release of the second season of Netflix’s controversial teen drama 13 Reasons Why, Hearst Magazines Digital Media created a physical installation that lived in both Los Angeles and New York City for one weekend. The “13 Reasons” wall consisted of a block of lockers where visitors could take a Polaroid, write something confessional on the photo, and post it IRL (with an additional option to post a photo of their ...
Origin Story Jun 23, 2018 media & entertainment movies music streaming TV ... markets.BelgiumBelgian psychological thriller Tabula Rasa has gone global thanks to Netflix.BrazilEl Hipnotizador, La Vida Secreta de las Parejas (HBO), and The Mechanism (Netflix) are among the many hit programs from Brazil that have recently made their way or are making their way to global viewers.ChinaNetflix has given worldwide distribution to Chinese detective series Day and Night and is creating its first original Chinese-language series, Bardo.Czech Republic Thanks to HBO, the Czech Republic's drama series ...
Culture Spotlight On Australia Jun 18, 2018 ... experiencing its own renaissance, one of local sci-fi content. The country has invested in recent sci-fi films like Tidelanders, which is being made in Queensland as Netflix’s first Australian original series. The series centers on a town with half-siren, half-human inhabitants. Australian author C.S. McMullen’s sci-fi thriller, Awake, is being adapted for the small screen to tell the tale of a dystopian future in which the richest people can choose to live without having to sleep. Australian sci-fi shows ...
Culture Spotlight On The U.S. Jun 15, 2018 ... OnThe introduction of multilingual characters with diverse backgrounds on television is slowly becoming popularized and preferred by American audiences as they increasingly crave more diverse representation (see Variety Show). Netflix has spearheaded this movement as it produces and promotes shows in the U.S. that are in foreign languages with subtitles (rather than producing them in English), and has also produced content that incorporates bilingual families and multiple cultures to mimic many ...
Culture Spotlight On Spain Jun 07, 2018 ... song.The Story Goes: TV Fiction Is ExplodingSpain is giving rise to a rapidly growing TV fiction sector that’s reaching both domestic and international audiences, so much so that Variety declares that Spain is experiencing a TV renaissance. Following Netflix’s success with its first original Spanish series Las Chicas del Cable, it’s releasing its second Spanish original series Elite, a young adult murder mystery for global audiences in 2019. Additionally, Netflix, in ...
Culture Spotlight On Turkey Jun 06, 2018 ... highly profitable market for TV dramas. Turkish TV dramas are expanding their international reach via platforms like Amazon and Netflix. Netflix recently bought 400 hours worth of Turkish drama series known as Dizi and announced its first Turkish original series. Countries like India and Spain have bought some of Turkey’s biggest TV hits for their own audience. The Istanbul Chamber of Commerce has stated that annual revenue from overseas sales of Turkish TV shows has surpassed $350 ...
Global TV Trends Jun 02, 2018 ... TV trends from around the world.In today’s evolving global media landscape, TV is still an important touchpoint for young people all over the world. Young people are obsessed with TV shows, with 84% of global youth saying TV is important to their lives and 41% saying they can’t go a day without watching TV. The advent of TV streaming sites, such as Netflix and Hulu, have allowed the reach of a TV show to extend far beyond its country of origin. Global access to these online streaming platforms ...
Global Analog Trends May 29, 2018 ... mediums is reflected in global popular culture. For example, Netflix’s hit series 13 Reasons Why utilized two different analog mediums to drive the show’s plots; season one featured cassette tapes while season two employed the use of Polaroids. The use of analog mediums and devices is also prevalent among celebrities who help set the standards of what’s cool for today’s youth, and these days, retro is in. Young people, many of whom did not grow up on analog entertainment, are seeking out these mediums ...
BrandCon Mar 21, 2018 education marketing media & entertainment branding events ... centered around ideas the brand has come to stand for, including activism, equality, and innovation. The event, which served to inspire and educate readers, consisted of keynotes, workshops, and mentoring experiences, with a focus on topics such as civic leadership, STEM careers, and socially conscious brand-building. Hillary Clinton served as the keynote speaker of the summit, while attendees also got to meet female bosses at companies including Instagram, YouTube, and Netflix. Leading up to the ...
Mixed Emotions Mar 20, 2018 health & wellness social life mindfulness ... anxiety, canceling plans with friends to stay home and watch Netflix, and even foregoing a salad to enjoy a burrito instead have helped young people gain awareness, identify with others, and feel more comfortable with their own state of wellbeing. Niche meme accounts are growing too as young people share a kind of visual journal entry to followers who are often strangers as a way to share their emotions. Normalization has continued offline, too. Public consciousness is growing, and it’s become ...