The New Social Norms Dec 18, 2017 social life friends nightlife social media ... they own (see The Optimization Generation), to their desire for fewer, more personalized choices from brands to ease the hassle of decision-making. Now it's also impacting their friendships and social behaviors. For instance, young people used to take pride in amassing as many friends and followers as possible on social media and being part of a sizeable squad, yet today, they realize that having lots of friends isn't all that it's cracked up to be. Their social media pages and contacts are filled ...
DND (Do Not Distress) Dec 11, 2017 social life friends social media ... have stopped using social media for a period of time because it was causing them stress, and a quarter of Trendsetters have deleted a social media app from their phone because it was causing them stress. Rather than add to the stress, brands need to consider how they can help, such as creating challenges and tools to aid youth in their desire to check out at times. For instance, Facebook just unveiled a Snooze feature so that users can unfollow a person, page, or group for 30 days and ...
(Net)Work Hard, Play Hard Dec 08, 2017 career community social life apps coworking spaces ... UK Trendsetters are interested in joining a professional networking group space, significantly more than the general population. Reflecting this demand, we’re seeing a rise of passion-based clubs or coworking spaces taking a page from Soho House’s playbook, providing spaces and events that allow people to network naturally over shared interests or commonalities, such as women-only clubs like NYC’s The Wing and London’s WomenWho, and wellness-oriented coworking spaces like The Assemblage ...
Self Made Marketing Tips Sep 09, 2017 career home marketing money branding ... collar gigs and celebrating the hard work that comes with such labor and those who excel at a craft. Brands need to likewise reflect how young people don't necessarily long for the corner office and regard physical work as just as aspirational. Red Wing Shoe company Red Wing has created a Wall of Honor initiative, inviting consumers to submit epic stories of their boots via a dedicated page on its site. The brand selected the most poignant anecdotes to be featured alongside the actual boots as part ...
Accelerated Adulthood Jun 25, 2017 gen z media & entertainment LGBT politics ... being comfortable with portraying one’s own skin through social media. Zs don’t just become a teenager and figure out how to present themselves physically to the world; they have an entire digital identity to construct—and a foundation might already be established, whether they like it or not, if their parents shared photos of their childhood on their own social media pages. Along with capturing the present, such media also provides a time capsule of the past. Youth can easily see exactly what ...
Sports Clubbing Mar 26, 2017 alcohol play social life friends nightlife sports ... enterprise for this purpose: Virgin Sport. The company is taking a page from the playbook of music festivals and creating days, which will consist of a signature event, such as a half-marathon, and a line-up of other activiites, including fitness classes, music, and food. The first Virgin Sport festival will be held in England in April, with additional events in the UK and U.S. later this year. Six Day Track Cycling Watching track cycling has become a nightlife experience at Six Day, a hybrid music and ...
Dream Team Mar 19, 2017 gaming play sports ... . regularly follow betting odds.I participate in the fantasy football leagues where the other members are my friends. DraftKings is too overwhelming for me. I like the layout of ESPN and Yahoo's fantasy leagues. They are easy to navigate and changing the player lineup is quick. Plus they give you all the stats and updates right on the page.KARA, 21, TXThe interest young adults have in fantasy leagues provides endemic and non-endemic brands alike an opportunity to enter the sports arena. In addition to ...
Carrying The Torch Mar 18, 2017 events mobile social media sports streaming TV ... currency converter, flight information, and tourist attractions.Panasonic UK #Superfans Campaign Panasonic UK, a partner of the British Olympic Association, kept the country’s Olympic glory alive by encouraging UK fans to share photos on social media with the #Superfans hashtag to be featured on a dedicated web page on Team GB’s official site and be entered to win Panasonic products.General Mills Rabbit Showdown This social media campaign, promoting the removal of artificial flavors and colors ...
Active-ists Mar 17, 2017 social consciousness activism causes and issues politics sports ... by fining the Lynx team and individual players, but after more teams responded with outcries against this, league president Lisa Borders rescinded the fines. In spite of the growing prominence of political and social endorsements in sports, there is no streamlined process for handling or reacting to it, particularly as all parties involved and affected are frequently not on the same page. When it comes to fans, 38% of U.S. youth and 31% of UK youth like when athletes support social causes ...
Social (TV) Network Dec 10, 2016 media & entertainment social media TV ... Discover Channel to the U.S. (which was previously only available internationally). Shield 5 Earlier this year, Instagram aired a 28-episode scripted series called Shield 5, with one episode played out per day, each lasting 15 seconds. The show, which was broadcast on its own page, was a gritty cop-style program, much like those popular on TV, but in a briefer format.Sickhouse Sickhouse, the first movie filmed on Snapchat, was a social experiment blending fiction and reality ...