All The Feels Jun 22, 2017 gen z social life friends social media ... . Obviously, there will always be rude, insensitive people in the world but for the most part, I feel that people are kind.ANDREW, 20, U.S.As true digital natives who practically grew up with a smartphone in hand, Zs are used to interacting through a screen. Not only are they fluent in digital communication, they’re even choosing it over interacting IRL in some circumstances (see Social Live). While there are concerns that this will negatively impact their emotional intelligence, or EQ, their digitally ...
Inside Out Jun 21, 2017 gen z blended equality religion spirituality ... conflict with these religious practices.American Eagle The retailer debuted a hijab made of denim for sale on its website. - FOOD CATERING TO MUSLIM CONSUMERS - Verify Halal An app recently launched in Kuala Lumpur, approved by the Malaysian Islamic Development Department, that allows smartphone users to verify the halal status of food products. The developers intend it to become a global service.The Halal Guys A halal cart operating in NYC for almost three decades opened its first ...
Overboredom Jun 19, 2017 career gen z media & entertainment relationships social media ... childhood; if they started to get antsy, they were handed a smartphone or tablet to distract them rather than tough it out. Meanwhile, the older among them have hopped from one after-school activity to the next to accommodate parents’ busy schedules, leaving little room for unstructured free time. The idea of having nothing to do feels foreign and uncomfortable, but since they have new tools at their disposal, they can convert that discomfort into productivity. In 2015, we uncovered that 89% of U.S. Zs ...
Gaming The System Jun 17, 2017 gaming gen z eSports ... gamers. But in the past decade, gaming has grown and developed a new image, driven by Zs and their parents. Compared to 2007 when gaming was largely console-based and only four in 10 U.S. and UK households had gaming devices; today, smartphones and PCs represent a significant share of gaming, and nearly seven in 10 teen Zs in both countries have played video games in the prior three months. A majority of teen Zs (54% in the U.S. and 56% in the UK) also acknowledge playing more than they used to ...
Fanning Out Mar 27, 2017 ... others are finding it difficult to watch in person given the high cost of tickets and concessions. Watching online, where they can simultaneously view the game, chat with friends, and follow commentary, lets them feel like they’re still part of a communal experience, something group-oriented youth crave. A good aspect of the sports audience experience today is that it’s becoming a lot easier to watch from home and from your smartphone.BRYAN, 28, NYFor older generations, the idea of finding ...
Carrying The Torch Mar 18, 2017 events mobile social media sports streaming TV ... planned to watch the games on mobile devices, and eight out of 10 said that if watching on TV, they would have a second screen open “most of the time,” consuming Olympics-related content, reflective of their regard for social media as the new television (see Social [TV] Network). The 2016 games were aptly dubbed the “smartphone Olympics” and this label encompassed more than watching the events unfold across a phone screen. Gens Y and Z also have a proclivity for following the Olympics through ...
Social (TV) Network Dec 10, 2016 media & entertainment social media TV ... platforms don’t have this challenge because consumers’ eyes are already on their smartphones. As Snapchat’s chief strategy officer Imran Khan describes, when reaching people via this medium, content makers and advertisers “have complete, exclusive command of the user’s smartphone.” ACTION ITEMSYouth are turning to social media to fill moments when they’re bored, a role that TV has filled for previous generations. Brands should release entertainment that’s unique to social ...
Branding Trends Nov 29, 2016 media & entertainment experiences packaging ... dinner but also the movie, too. Boxes from Pizza Hut Hong Kong transformed into movie projectors by propping a smartphone inside the package and placing the plastic pizza table, outfitted with a lens, in a hole in the box to project the phone’s display onto a wall. QR codes on the pizza box supplied free movie downloads. Pizza Hut DJ Box The pizza chain gave UK consumers the chance the mix their own tracks by converting pizza boxes into DJ tables that sync with a smartphone or laptop via ...
weCommerce Sep 29, 2016 community retail e-commerce shopping ... , and have undamaged exterior packaging.eDivvCreated as a place for people to unload the plethora of beauty and makeup samples found in retailers’ free gifts and in subscription services (e.g., Birchbox), eDivv is a community where members can buy, sell, or trade unwanted beauty products with fellow cosmetics fans.GazelleGazelle buys and sells pre-owned consumer electronics. The service pays cash for used smartphones, tablets and desktops, all of which it inspects and certifies before selling them ...
Cease & Assist Sep 13, 2016 retail customer service customization personalization shopping ... curated selection of styles, which it dubs “not so basic, basics.” Each item only come in a few colors to ease the process of selecting. - Brands Providing Customization Guidance - TylkoFurniture startup Tylko has an app through which shoppers can customize a piece of furniture, including shelves, tables, and even kitchen wares. Smartphone cameras allow them to see what products would look like in their home and make desired design tweaks in real time, while also seeing how such affects price. Giving ...