Life Skills Mar 10, 2015 education gen z play technology hobbies ... is a subscription service that mails kids a new coding project each month. Created by two former Google employees, the program’s boxes contain an activity book with over a dozen apps to build and app trading cards with lines of code on the back. Children choose the project they want to do, then go online to type the code and run the app on Bitsbox’s virtual tablet; afterwards, they can send the app to their own device and even share it on social media.DASH & DOTStartup Wonder Workshop’s Dash ...
POP Trends Jun 12, 2014 media & entertainment retail books music TV ... An overview of key happenings and shifts across the pop culture landscape POP TEXTELIBRARIES The popularity of subscription platforms like Netflix, Hulu Plus, and Spotify has begun to trickle over into the realm of the written word. Recent months have seen a rise in ebook subscription services, through which subscribers pay a monthly fee for unlimited access to vast libraries of books both old and new. This model has proven successful for Netflix and its counterparts, but doubts have surfaced ...
The Binge Method Jun 02, 2014 media & entertainment books magazines music TV ... Young people, in a desire to enjoy the glut of pop culture content available to them, are strategizing their consumption habits. The rapid rise of subscription media services, like Netflix, Hulu Plus, Next Issue, Oyster, and Spotify, has granted sudden access to a vast library of new and old media content. The unprecedented wealth of movies, TV series, magazine back issues, albums, and ebooks now available at the click of a button can prove overwhelming to subscribers; in fact, we noted not too ...
Surprise & Delight Mar 14, 2014 marketing retail customer service e-commerce ephemeral ... with points that can be redeemed for free gifts, but also enjoy access to a rotating roster of free product samples. During the past few holiday seasons, the makeup emporium has also offered shoppers a free mystery gift bag containing surprise contents. - CURATED PRODUCT SUBSCRIPTIONS - Though a relatively recent invention, the subscription service category has already become oversaturated. Consumers can now subscribe to monthly surprises in nearly any category they favor. However, a few new ...
NOwners Mar 04, 2014 retail branding collaborative consumption on-demand sharing economy shopping NOwners ... , cross-category “subscription services” (like Netflix) which will allow members to regularly trade in or upgrade a company’s items. These and similar innovations will appeal to young consumers’ NOwner inclinations, without sacrificing brand recognition or loyalty. - BRAND-SPONSORED NOWNERSHIP - BMWBMW’s DriveNow car sharing program gives San Francisco residents access to a fleet of all-electric rental cars for one-way trips.GMGM is a major backer for the popular ride-share platform ...
Social Studies Dec 18, 2013 media & entertainment content marketing social media ... subscription music service that could give Spotify a run for its money. - YOUTUBE NEW FEATURES AND TRENDS - YOUTUBE MUSIC AWARDSThis past fall, YouTube “hosted” the inaugural webcast of the YouTube Music Awards, a live-stream, real-time awards show broadcast that aimed to be a younger, more spontaneous take on the Grammys or VMAs. The unscripted, largely improvised show was directed by Spike Jonze and hosted by Jason Schwartzman and Reggie Watts, and featured performances by Lady Gaga, M.I.A., and Eminem ...
Stick It Dec 11, 2013 communication media & entertainment messaging mobile ... messaging app Cubie lets users exchange texts, stickers, videos, and their own drawings. The company often tests potential stickers with Facebook fans and active users, and accepts suggestions for sticker ideas. Momo, China’s popular location-based instant messaging app (best known for initiating hook-ups) launched a sticker store earlier this year, allowing users to flirt via virtual imagery. Path, the social network that limits users to 150 connections, introduced a sticker subscription service ...
10 Gender Takeaways Sep 17, 2013 ... respectful and free of stereotypes. Having recognized a void in an exclusively female market, the subscription service HELLO FLO sends a monthly delivery of tampons and other feminine products to help women stay prepared for their monthly period. TOM FORD tactfully reached out to the growing market for male makeup with the creation of a men’s-only cosmetics line, featuring products that speak specifically to men’s limited but real makeup needs. - STAY ON TOP OF THE ISSUES THEY'RE INVESTED IN - For Gen ...
Monthly Deliveries Sep 15, 2013 ... Specialty subscription services are creating products specific to the needs of either men or women.The many monthly subscription delivery services that have sprung up in recent years have primarily adhered to gender lines. From the category’s earliest entries, such as Birchbox for women and Bespoke Post for men, to more recent additions to this now-saturated market, subscription offerings seem to address needs experienced by either men or women—not both. Within this category, we’re seeing a new ...
Single Inclusive Sep 03, 2013 ... creating products and programs that allow singles to get the same savings benefits afforded to couples and families. The boom in one-person households, the growth of which is expected to continue, has sizable implications for real estate developers and home service providers. The increase in solo living will likely drive demand for single-person apartment units and domestic services that cater specifically to singles, such as delivery and subscription programs. Messaging needs to be carefully ...