Gen Z Landscape Jun 10, 2017 ... | Make their parents/family proud | Help make a difference in their community | Are book smart | Care about their job/school GUILT-RIDDENFew young people feel guilty about their screen time (whether on smartphones, tablets, the Internet, social media, or TV). Instead, the number one cause of guilt among Zs is the amount of time they spend sitting around doing nothing. This causes about seven out of 10 Trendsetters in both countries to feel bad. Trendsetters are also twice as likely as their gen ...
Sports & Tech Mar 04, 2017 ... sports news apps on their phone/tablet. Men are more likely than women to have both types of apps on their phones/tablets. Additionally, Trendsetters are far more likely than the overall population of adults to have both a sports news app and a sports team app. Which of the following sports apps, if any, do you have on your phone/tablet?Please select all that apply. Sports news app | Sports team apps WHAT THEY DO TO WATCH SPORTSYoung adults go to great lengths to watch sports, with 24% of U.S ...
Shopping In-Store Versus Online Sep 25, 2016 ... nearby stores based on their current location. About a third of U.S. Trendsetters and four in 10 UK Trendsetters use tablets to browse products to get ideas of what they might like and to look up customer product reviews. Thinking about how you shop online (e.g., how you research and purchase products and services), which of the following, if any, have you done in the past year on each device?Those Who Own Or Have Each Device In Their HouseholdPlease select all that ...
Gen Z Tech and Social Media Jun 22, 2015 communication gen z technology mobile social media ... Digital media and devices are fully integrated into Zs’ lives. From a young age they are active on social media, using mobile messaging regularly, and even shopping online. Z Tech Tech devices are ubiquitous in the lives of 7- to 17-year-olds. TVs are still the most common electronic item they own, but laptops, cellphones, and tablets are also commonplace with a majority of Zs saying they own and use these types of devices. Girls and teens are more likely than their counterparts to have ...
Gen Z Entertainment Mar 24, 2015 gaming gen z media & entertainment TV video ... | 151 | 151 TV Viewing Habits While traditional viewing on a set is the most common way Zs watch TV, many also watch on other devices including computers, tablets, and cellphones. As Zs age up, their interest in live TV plummets. While 72% of tweens watch TV live, only 47% of teens do so. Teens' more hectic schedules and active social lives means TV takes a backseat to other entertainment options, and they tend to watch when they can rather than when shows air. How often do you watch TV in the ...
Digital My Gaming Life Dec 19, 2014 gaming consoles eSports mobile ... in gaming platforms and are more likely than teens to also play console and online games. How often, if ever, do you do each of the following activities?Summary of "At least once per week" Play mobile games | Play online games | Play console games PLAYER PLATFORMS When it comes to gaming, young people are significantly more likely to play via their smartphones than on their tablets or laptops. Mobile is also the most popular platform among Ys, though by a smaller margin. How often do you play ...
Consumed Channels Mar 26, 2014 retail spending e-commerce mobile shopping ... commonly used for finding location-based information and in-store showrooming, while tablets are primarily used for browsing and researching. The laptop is the most commonly used device across categories, but mobile shopping is becoming increasingly important in apparel as well as digital and traditional media. Thinking about how you shop, which of the following actions do you do with your laptop?Own device Purchase products | Look up product information | Look up product reviews | Compare prices ...
Digital Communicate Dec 26, 2013 communication apps ephemeral messaging mobile ... phone While watching TV | Right before I go to bed | The second I wake up | On the toilet | During class | At work | At the dinner table | While driving/commuting | While sleeping | During sex | None of the above 151 TABLET: DAILY USEMore than half of tablet owners use their tablets at least once a day, with about one-third using their tablets multiple times per day. How frequently do you use your tablet?Among those who have a tablet All the time | Multiple times per day | Every day | A ...
Digital Life Dec 24, 2013 communication media & entertainment social media ... | Tablet | Game console TECH LUST Trendsetters are more likely to own Apple products like the iPad and iPhone, while mainstream are more likely to own gaming-oriented devices, the Samsung Galaxy, and the Kindle Fire. Almost 7 out of 10 trendsetters own an iPhone, compared to just 4 out of 10 mainstream respondents. For mainstream, non-Apple tablets are just as lust-worthy as the iPad. Google Glass is the technology that trendsetters would most love to have. For each of the following devices or ...