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Brands & Marketing

... , accommodations) | Pet care | Vehicles (e.g., cars, bikes) NEW VS OLD BRAND PREFERENCESPlease select one statement from each pair that most closely aligns with your views. I would stick to my current brand | I would try a cheaper brand | I prefer to stick with brands that I know | I prefer to discover and try new brands CREATING BRAND LOYALTYWhat, if anything, would make you more loyal to a brand?Please select all that apply Free shipping | Good customer service | Rewards/cash back ...

Money, Finances, & Spending

... , energy drinks, juice, water) | Accessories not including shoes (e.g., wallet, jewelry) | Vehicles (e.g., cars, bikes) | Health/wellness (e.g., supplements, treatments) | Pet care | Household electronics (e.g., TV, microwave) | Sports/fitness (e.g., sports equipment, workout gear) | Traditional media (e.g., books, DVDs) | Travel (e.g., plane tickets, accommodations) | Digital media (e.g., ebooks, streaming services) | Home décor/furniture | Children's items (e.g ...

Retail

... , headphones) | Home décor/ furniture | Household supplies (e.g., cleaning supplies, toilet paper) | Sports/fitness (e.g., sports equipment, workout gear) | Digital media (e.g., ebooks, streaming services) | Health/wellness (e.g., supplements, treatments) | Pet care | Household electronics (e.g., TV, microwave) | Vehicles (e.g., cars, bikes) | Garden/outdoor | Travel (e.g., plane tickets, accommodations) | Children's items (e.g., diapers, kids clothing) RETAIL PURCHASES BY CATEGORYWhich of ...

Innovation Overview

... A quantitative overview of youth’s general attitudes toward innovation and technology. 151 151 MOST INNOVATIVELooking across 23 areas/industries, the #1 most innovative area—according to one-third of U.S. and UK Trendsetters—is gaming, and this percentage jumps to nearly half among men in the U.S. and UK. To Trendsetters in the U.S., the #2 most innovative area/industry is music, followed by fashion & style at #3, and vehicles/transportation at #4. To Trendsetters in the UK ...

The Future Of Innovation

... outdoor | Accessories not including footwear (e.g., bags, jewelry) | Dining out (e.g., restaurants, takeout, fast food) | Vehicles (e.g., cars, bikes) | Food & beverage | Household necessities (e.g., cleaning supplies, toilet paper) | Footwear | Pets/pet care PURCHASE DECISIONS: VIRTUAL REALITYWhen prompted to consider virtual reality, a close tech relative to augmented reality, six in 10 Trendsetters in the U.S. and the UK think that this technology will affect their gaming-related purchase ...

Building Brand Loyalty

... to brands associated with care or from which they make large or expensive purchases (such as vehicles, tech, and travel).Please select the point on the spectrum below that best describes how brand loyal you are in each of the following categories.Those Who Like To Stick With Brands They Know And Love Summary (Top 2 Box) Pet care | Vehicles (e.g., cars, bikes) | Tech and accessories (e.g., computers, mobile devices, headphones) | Travel (e.g., plane tickets, accommodations ...

Shopping In-Store Versus Online

... select one response for each category. Nonalcoholic beverages | Alcoholic beverages not at a bar/restaurant (Base: 21+ U.S., 18+ UK) | Grocery items | Bars/clubs | Dining out | Household necessities | Beauty and grooming | Garden and outdoor | Pet care | Vehicles | Health and wellness | Household electronics | Footwear | Apparel | Home décor and furniture | Sports and fitness | Accessories not including footwear | Traditional media | Tech and accessories ...

Shopping Behaviors

... ) | Accessories not including footwear (e.g., bags, jewelry) | Health and wellness (e.g., vitamins, massages) | Household electronics (e.g., TV, microwave, air conditioner) | Digital media (e.g., ebooks, streaming services) | Pet care | Alcoholic beverages not in bar/restaurant (Base: 21+ U.S., 18+ UK) | Home décor and furniture | Travel (e.g., plane tickets, accommodations) | Sports and fitness (e.g., gym membership, sports equipment) | Garden and outdoor | Bars/clubs | Vehicles (e.g., cars, bikes ...

Shopping

... categories. This is likely higher among moms because they are still doing the majority of family shopping, despite dads taking a more involved role in all aspects of parenting today (see Major Dads). Many parents say their child influences their decisions on what toys, clothes, furniture and décor, and technology they buy for him/her. Moreover, many parents also buy items for themselves or their family, such as food, in-home entertainment, personal care products, and even vehicles, due to their child’s ...

Daily

Celebrating Families

... their Chevrolet Malibu, the company’s last mid-size car, as they focus more on electric vehicles. The industry has experienced a decline in mid-size vehicles in favor of SUVs and trucks. GM’s factory in Kansas City will stop making the Malibu in November and the Cadillac XT4 in January. The plant will instead receive $390 million to build an updated version of the Chevrolet Bolt electric car. - Charger Reliability – Rivian - To help combat issues of charger reliability, Rivian is releasing a ...