By Date

Innovation & Distribution Mediums

A quantitative overview of the distribution mediums young people are utilizing today.

Tricks Of The Trade-Off

As brands chase innovation, they need to help reduce the downsides that come with it, and ensure they offer young consumers an emotional connection in an increasingly digital world.

Race To Zero

Young people are seeking ways to reduce waste, inefficient time, and unknowns about the world, and are looking to brands to innovate in these areas to get closer to zero obstacles.

Innovation Halo

For modern youth to regard a brand as innovative, it must continually demonstrate that it's evolving, causing all brands to function in beta and frequently embrace newness, even if they've found something that works well. 

Need For Speed

As modern youth are accustomed to instant gratification, they consider speed fundamental to innovation, which is causing brands to evolve the ways in which they operate and engage with consumers.

Data Mine

Young people are willing to risk sharing their personal information with brands if it can provide increased benefits and transparency.

Digital Wellbeing Movement

Young people are seeking help controlling their dependence on technology, causing brands to make digital wellness a priority in order to offset the negative effects of digital overload.


In today’s digital world where human connection can feel elusive, modern youth are turning to technology to fulfill their emotional needs and increasingly expect tech to be humanlike.

The Invisibles

As young consumers seek to tone down tech's dominance, they're increasingly gravitating towards devices that are discreet, rather than those that stand out.

State Of The Art

As A.I. is being trained to supplement the creative process, brands have new ways to enrich their creative assets, but they need to ensure they still emphasize the involvement of the human creators to resonate with modern youth.

Future Of Entertainment

Innovations in entertainment that are shaping the future of film and television, music, and gaming.

Future Of Fashion & Retail

Innovations in fashion and retail that are redefining textile development, the potential for a data-based economy, and the way consumers shop online and off.

Future Of Food & Beverage

Innovations in food & beverage that are redefining the future of mealtime, healthy eating, and how food is developed and consumed.

Future Of Healthcare & Medicine

Innovations in healthcare and medicine offer new ways for consumers to achieve a high quality of life.

Future Of Travel, Transportation, & Infrastructure

Innovations in technology that are reshaping the future of travel, transportation, and infrastructure.

Innovation Adoption

A quantitative overview of youth’s attitudes and openness toward the adoption of new innovations and technologies.

Innovation Overview

A quantitative overview of youth’s general attitudes toward innovation and technology.

Innovation Woes

A quantitative overview of young people’s apprehensions toward new technology and innovations.

Innovation & Society/Social Causes

A quantitative overview of youth’s perceptions of social causes within innovation and technology.

Innovation & Social Media

A quantitative overview of youth’s attitudes and behaviors towards social media.

Innovation Reality Check

A quantitative overview of youth’s attitudes and perceptions toward advanced technologies.

Innovation & Privacy/Personal Security

A quantitative overview of youth’s attitudes and behaviors toward online privacy in today’s digital world.

Innovation & Shopping/Retail

A quantitative overview of young people’s shopping behaviors in regards to innovation in retail.

Innovation & Healthcare

A quantitative overview of young people’s attitudes and perceptions toward innovation and healthcare/medicine.