THE PARADOX OF GEN Z POLITICS Mar 30, 2023 ... are trying to reintroduce a measure of civility and working to see things from others’ perspectives in the hopes of finding attainable solutions in a world that seems to be pushing to extremes. In this month's report, Cassandra presents its stump speech and rallies its global delegates to unravel the political mindset of our increasingly influential youth. Here, we’re sharing a sneak peek of the report by spotlighting three Gen Z powerhouses creating a course for change. - JUSTIN TSENG ...
SHOPPERTAINMENT Apr 15, 2021 retail social media marketing ... Shopping goes live(stream)What do you get when you mix retail shutdowns with consumers bored in their homes spending time on social media? Shoppertainment. AliExpress, an online retail service owned by Alibaba in China explains, this concept “blurs the lines between e-commerce, entertainment and everyday lifestyle, engaging consumers in a highly immersive and interactive experience, such as live-streaming events, pictures, videos, and interactive games, to ultimately drive transactions.” Simple ...
LET’S GET OUR PROM ON May 02, 2023 ... with friends, Men’s Wearhouse released its tech-forward Prom Your Way campaign and included a digital hub for high school students to start their fitting experience utilizing Snap’s Magic Mirror solution to provide an interactive shopping experience. The mirror uses AR to enable shoppers to try on clothes and accessories before buying them and share imagery with their peers. The fit technology embedded in the mirror allows for shoppers to see how clothes will look and visually moves on the customer ...
THE (ANTI)-SOCIAL DILEMMA Mar 05, 2021 technology unplugging social media ... How to digital detox in 2021Between Zoom meeting marathons, all day online schooling, and remote events, even tech-forward Gen Zs and Millennials are reaching a breaking point with screens. Cassandra reported about virtual burnout as early May 2020, only a few months into the pandemic, as discussed in our Media and Entertainment Special Release. The Social Dilemma documentary further catapulted this sentiment, prompting questions and conversations about social media and the role of screens in ...
