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STUDENT LOAN RESTART

... essentials. And now they’re adding student loan repayment to the mix. This issue sheds light on how these factors impact their financial journey, from opting out of streaming services, skipping the luxury splurge, falling further behind with BNPL payments, buying a car, saving for a house, and the road to retirement. However, those struggling to afford their payments have a few options to service their hefty debts. Let's dive in. - SAVE PLAN (Saving on a Valuable Education) - The Biden Administration’s ...

IT’S QVC BUT FOR GEN Z

... % of Gen Z feeling that now is a good time to subscribe to a new streaming service, many predict the live stream shopping era as the next frontier of e-commerce, with direct access to streamers fostering kinship, trust, and, on a grander scale, community, which, as we know, is the cornerstone for today's youth. Ahead, we look at brands starting to integrate live formats into their digital commerce operations. - TIKTOK - TikTok has seen big success with in-stream commerce in China, with the Chinese ...

LIFE IS A HIGHWAY

... attempt to resonate with Gen Z. Running mostly on streaming and social media, three videos portray people buying a car during important life milestones, such as getting a promotion or starting a family. Chief Product Officer Matthew Crawford has said that the overall goal for Cars.com is to become “an ongoing resource that consumers will engage with as a vehicle owner over time, not just once.” - SUBARU - Gen Z is going electric. With most Gen Zs saying they are considering EVs as their next car ...

VIRAL NEWS: NPC TIKTOK, FRANCE WOMEN'S WORLD CUP, & KANEKALON AND CINNAMON

... , when we support Les Bleus, we support Les Bleues," showing the company's commitment to celebrating both teams. This empowering commercial struck a chord with many, some posting reactions on TikTok and opening a conversation about how harmful stereotypes are for women's sports. - NPC TIKTOK TREND - A new TikTok sensation has been taking over FYPs around the world. The trend, known as "NPC," involves users live streaming themselves acting like non-playable characters (NPCs) from video games. NPCs ...

VIRAL NEWS: MR BEAST, NETFLIX PASSWORDS, & THE MASCARA-GATE.

... A peek into topics buzzing at Cassandra this week.Another week, another weekly recap of viral news! Culture moves fast, so we at Cassandra keep our eyes and ears open to catch the most relevant matters young people can't stop talking about. Today's topics include a discussion on performative philanthropy, a streaming platform letting people down, and a lot of drama in the beauty space. So let's dig right into this week's edition of viral news. - MR BEAST HELPS 1000 BLIND PEOPLE - ... and ...

VIRAL NEWS: #BEDPARTY, WGA STRIKE, & THE MET GALA

... supports the labor movement. So, it's no surprise to see them having conversations in reaction to the WGA's (Writer's Guild of America) strike that started this week. The unsuccessful negotiations between the Guild and the AMPTP (Alliance for Motion Picture and Television Producers) revolved around fair wages for in-between periods of development, streaming royalties, and the very controversial use of Artificial Intelligence for script writing. The tag #WritersStrike with 17 million views on TikTok ...

VIRAL NEWS: HOGWARTS LEGACY - THE GOOD, THE BAD, AND THE COMPLICATED

... to an organization that focuses on trans issues like Gen-Z-favorite The Trevor Project. For some, this tactic allows them to enjoy the game guilt free, but to others, this is simply not enough. - PLAYING/STREAMING - Hailing as the best-selling game on PlayStation 5, Xbox Series X, and PC before it even launched, and holding the Guinness World Record for most viewed single player video game on Twitch, Hogwarts Legacy is being deemed a success. So, what happened? Apparently, a big part of the ...