Parenting Out Loud Jun 08, 2016 family parenting children dads moms social media ... decisions and experiences and are highly exposed to those of other parents, too. As a generation accustomed to sharing their everyday lives online with their vast networks and even strangers, it’s only fitting that they’ve put parenting in the public realm and made it part of the social discourse. To wit, about 40% of young parents in the U.S. and 37% in the UK say that parenting has become a more public activity than it was for previous generations."I think that our generation is less likely to ...
Culture Spotlight On Indonesia Jun 17, 2018 ... entirely new, Indonesia hosts the largest annual metal festival in Southeast Asia, Hammersonic, which draws more than 30,000 metalheads—the hype around it is taking new shape. Leading this new movement is the band Voice of Baceprot, which translates to “noisy,” comprised of three Muslim teen girls from the rural, conservative region of West Java. Daughters of farmers, the young artists are fighting stereotypes that hijab-women are quiet. They mostly play cover songs, but have released ...
No New Friends Dec 09, 2017 social life friends ... ensure that everyone is looked after (see All The Feels), they’re still not up for becoming everyone’s best friend. New people have to put in effort, proving their compatibility and ability to bring something to the table to be accepted into a friend group and naturally included in regular social activities, which isn’t an easy task; nearly three in 10 youth (28% in the U.S. and 27% in the UK) think it’s hard to form a deep connection with new people. I mostly meet new friends through work...they ...
Gen Z State Of Mind Jun 26, 2017 career education family gen z home money social life ... both countries say their personal privacy is important to them when they make decisions about what they do/share online, and this jumps to 70% among Trendsetters in the U.S. and 64% in the UK. As digital natives, they have never known a time in which they didn’t have to be conscious of their online footprint, and this is affecting their actions and emotions. Brands across all industries will need to prioritize helping Zs feel extra secure and go out of their way to earn their trust. Catering to ...
Pairing Off Dec 02, 2015 global relationships apps dating ... Young people are looking to digital tools to connect them with romantic partners in the real world rather than online. Youth today have more opportunities to find love than did prior generations at their age. And while they may be meeting a greater number of potential romantic interests, the fact that these initial interactions are largely occurring in the digital realm is leaving them somewhat unsettled. Even though they are digital natives who perceive the notion of living without ...
Epic Entertainment Dec 02, 2016 media & entertainment social media ... exaggeration and the abundance of filters available. Young consumers attend events or purchase food just for the social media cred they can earn by posting about it; people are willing to wait in line for several hours to take a photo in Yayoi Kusama’s Infinity Mirrored Room to post online, and “eating for the Insta” has become a popular trend. While youth may physically attend the art exhibit or actually eat a ramen burger, their appreciation of the content itself is overshadowed by the ...
Eco Chic Jun 22, 2018 fashion & beauty food & beverage clothing eco footwear style sustainable ... , and three in 10 global youth like to shop for clothing/accessories from resale apps/websites, with China doubling global youth in this activity (60%). Having access to inventory from around the world is boosting the appeal, while such platforms are also offering an entry point for luxury and high-end fashion that may have been out of reach in the past. Luxury brands like Stella McCartney are leveraging this mindset, joining forces with U.S. resale platform The RealReal to promote a longer life ...
Accelerated Adulthood Jun 25, 2017 gen z media & entertainment LGBT politics ... "the path" to adulthood, Zs are redefining the path through adolescence, making it a shrunken life stage as they quickly enter into adult-like experiences and challenges. They don’t just wait until they’re of age to vote to pay attention to politics, they begin following along and getting involved online and offline much sooner; they don’t just start noticing the opposite sex is actually cute and doesn’t have cooties, they have to figure out where they fall on the gender identity and sexuality ...
Healthography Jun 12, 2015 design health & wellness travel bikes commuting neighborhood rural ... have interwoven wellness into their daily lives, they find it necessary to be able to focus on it in the places where they wake up and return to each day, as well as to maintain or further this interest when they travel. They’re increasingly seeking out places to live and visit that promote health and provide a community of people with similarly wellness-oriented values and goals. WELLNESS LIVING SPACES As previous generations began flocking to the suburbs, they eventually realized that it could ...
Welcome To The Club Dec 13, 2018 ... education (e.g., charter schools, magnet schools, etc.); the local store has been displaced by impersonal big box suburban supercenters and online retailers; and people are skipping the library and using electronic readers and ordering cheaper books online. As four in 10 young adults in the U.S. and UK say they don’t feel a sense of community where they live, they’re branching out and creating new ways to join IRL communities because they can’t rely on their immediate neighborhood or community fixtures ...