THE GAMING BUSINESS Nov 15, 2021 ... , and in-the-moment entertainment–this music collaboration has already got gaming experts calling for Drake or Kanye collabs. - REDBULL GETS IN ON THE FIGHT - Traditionally known for sponsoring extreme sports, Redbull has stepped into the esports community through player sponsorships and their own Team OG. Last weekend, they hosted the Red Bull Kumite fighting tournament in Las Vegas that took place in none other than Caesars Palace. Returning from a 0-3 deficit in the Street Fighter V final, and ...