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Macrotrends

The Joyride

... , guests can enjoy a Bavarian style lunch accompanied by live music and more beer.Tequila Train This past year, the Napa Valley Wine Train, known for its wine-tasting train journeys, launched a new food and beverage experience on Día de los Muertos: the Tequila Train. Passengers on the Tequila Train look forward to a 3-hour journey aboard a vintage railcar as it winds through beautiful wine country and enjoy a four course menu with tequila pairings provided by Casa Dragones, an independent producer ...

On/Off

... million followers on Pinterest, Nordstrom uses Pinterest-branded hangtags to identify some of its most-pinned merchandise in in-store displays. The tactic is a clever execution of the ‘reverse showrooming’ trend, in which consumers browse products online and then make their purchase at a physical store. The similarly inspired Smiirl (previously known as Fliike) is a train station-style counter embedded with a Wi-Fi chip that shows in-store shoppers a real-time display of “likes” as they happen on ...

The Age Of Innocence

... fulfill multiple purposes when they socialize, not only having fun with their friends but also improving themselves mentally and physically. Consider how your brand can be a part of their intellectual self-improvement by providing events or thought starters to spur them on. (Imagine beer or cider cans with discussion topics or pizza boxes with talking points about the latest documentary to hit Netflix.) As the types of activities that young people engage in at night change, so too, will their style ...

High Society

... app offers the standard free daily horoscopes while innovating the experience of having one’s chart read by an astrologer: Sanctuary offers users one-on-one readings from a team of professional astrologers in a text-style chat format. With the purchase of a subscription, which is $19.99 monthly or $199.99 for the year, users can access one monthly live-chat astrology reading. Sanctuary also announced plans to expand into astrology-themed merch that would fit neatly into the wildly-profitable self ...

Inside Out

... the first brand, Nike is the first major household brand to create a sports hijab specifically for Muslim female athletes.The Modist The Dubai and London-based e-commerce company is a new luxury style site dedicated to dressing modestly. The company also publishes a magazine, The MOD, which offers a glimpse into the lives, wardrobes and worlds of global designers and tastemakers.Modanisa Turkey’s first international shopping website, Modanisa is taking a mass approach to modest retail, Modanisa ...

Gaming The System

... % of UK Zs and 49% of U.S. Zs), falling behind only music. In addition, when asked to rank media by importance in their lives, video games rose above social media in both the U.S. and UK. In addition, a third of Zs follow gamers on social media, including about 45% of boys in both countries, which is second only to following TV and movie stars but ahead of style influencers and professional athletes, showing how devoted they are to the genre. Zs admire other gamers for their talent and skill, and ...

Reality Bites

... the reasonably priced Samsung Gear VR to the more expensive Oculus Rift, HTC Vive, and Sony Playstation VR. While they vary in style and sophistication, their generally awkward nature is proving a hindrance to their wider adoption. Products like Google’s Daydream View, which promises to be a lighter, more comfortable option for consumers, could help solve this issue. However, making the VR experience more comfortable doesn’t solve a larger issue: young consumers like to be in control of their ...

StoryTales

... and short stories as a way to tour several citiesThe WHAI WHAI city guide series uses narratives based on cities’ history to send people on choose-your-own-adventure-style challenges The website PhilaPlace layers personal stories with historical records to create collective virtual memories of neighborhoodsBroadcastr app lets people attach audio stories to specific locations on Google Maps’ addressesTRENDSETTERS' THOUGHTS ON STORYTELLINGStories are a primary form of social currency for me; they’re ...

MEtail

... virtual storefronts consisting of accessories and jewelry, and receive 10-25% commission on the items sold. Style influencers who share products featured on The Fancy with their social network or blog readers earn shopping credit when others make a purchase from their referral link.StyleOwner lets users host their own boutiques on the site and their blogs. Users get a 10% cut of every sale made through their stores. - DESIGN - The Snaptee app lets users import an image, add a filter, new coloring ...

The State Of The Sub/Urban

... Skogscafé In October, Nestlé's dairy brand Lindahls Kvarg opened a Swedish-style oasis dubbed Lindahls Skogscafé to help Londoners connect with nature, de-stress, and enjoy the benefits of non-city life. The space was comprised of trees and scents found in the forests of Sweden, providing a calming atmosphere for visitors to enjoy the brand's smoothies and participate in free yoga classes. Paradise Now Paradise Now is a free-to-enter urban outdoor spa that popped up in London this past fall, easing ...