Control Center Mar 25, 2018 health & wellness technology quantified self ... intentional today. Ys and Zs are investing in products and dedicating themselves to lifestyles and philosophies in ways that show a new level of commitment to self-improvement. They have long been able to push a button and get what they want: from books and household supplies to taxis and vacations. Now, tech's latest iteration uses data and artificial intelligence to take it one step further: Consumers can push a (metaphorical) button, take control, and improve every facet of their lives.HEALTHYoung ...
Control Center 21+ Mar 25, 2018 health & wellness technology quantified self ... intentional today. Ys and Zs are investing in products and dedicating themselves to lifestyles and philosophies in ways that show a new level of commitment to self-improvement. They have long been able to push a button and get what they want: from books and household supplies to taxis and vacations. Now, tech's latest iteration uses data and artificial intelligence to take it one step further: Consumers can push a (metaphorical) button, take control, and improve every facet of their lives.HEALTHYoung ...
New Morals Jun 10, 2015 food & beverage health & wellness fitness nutrition organic rideshare ... . Those brands may be called out by friends and followers within the social conversation and are often excised from their purchase patterns, replaced by brands that help them further their pursuit of a healthy lifestyle and aid them in becoming the best versions of themselves. HEALTH & SOCIETY The nation’s rising health issues and struggling healthcare system lead Ys and Zs to believe society’s health problems are costing everyone. Nearly eight in 10 would feel guilty if their health problems cost ...
Mixed Emotions Mar 20, 2018 health & wellness social life mindfulness ... especially hard and leave me drained mentally, physically, and emotionally—so anything that could help me better regulate my emotion health would be welcomed.MAGGIE, 24, TXJust as schools are taking steps to ensure students receive support for their emotional health, employers need to provide a supportive environment for Gen Ys and Zs in the workplace. In our Self Made Report, we explored how young professionals are increasingly seeking an office environment that mimics that of a college ...
#Celebrate Dec 09, 2014 global social life friends social media #Celebrate ... Young consumers are embracing, and creating, new occasions to rejoice, no matter how big or small the event. Having grown up with social media, Gen Ys and Zs feel pressure to lead share-worthy lives. They want to make each day exciting and notable so that they have interesting content to post or boast about. This desire has produced an unprecedented tendency to #Celebrate the everyday both online and off. Young consumers are embracing and even creating frequent occasions to rejoice with their ...
Best of Digital Marketing Dec 17, 2014 marketing technology apps augmented reality Digital Intimacy ... Tips for digital marketers, highlighted by brand examplesThe digital landscape is rapidly changing, making it challenging for marketers to keep up. Ironically, while it’s never been easier to reach young consumers, engaging them may be harder than ever, as every brand is expected to be a digital expert—just as Ys and Zs are themselves. Here are our top tips for digital marketers to capture young consumers’ attention and earn their trust. 1. Address consumers' desire for digital intimacy. Ys and ...
Some Other Time Dec 10, 2017 technology apps friends social media ... Young people are time-shifting their friendships, pushing back from pressure to reply immediately and instead are responding when they can focus on their friends.In qualitative research a few years ago, we asked Gen Zs about their morning habits on their cell phones, and one that consistently surfaced was to respond to all texts and personal notifications immediately because to not do so “would be rude.” Fast forward, and now Zs and Gen Ys alike are pushing back from what they perceive as ...
Seize The Day Dec 14, 2017 alcohol health & wellness social life nightlife ... important to Ys in particular, and trying to maintain an active nightlife can take a toll on each. Rather than raging all night and sleeping in late, waking up with a hangover, and wasting the day away, young adults are shifting their social schedules to keep a healthy balance. Instead of waiting until their thirties to scale back the late nights, even Zs and younger Ys are practicing moderation as they seek UnWasted Time. If they start their social activities earlier in the day they can end sooner, go ...
Numbers Game Mar 20, 2017 technology quantified self sports ... professional athletes. Teen Zs, especially those in the UK (26%), show more interest than Ys, as it gives them a way to feel closer to the athletes they admire and provides a digital channel for engaging in the physical realm of sports. Thanks to the access and awareness that the Internet has afforded them, these independent digital natives are the first generation to not need an authority figure to understand the rules of the game or how to improve performance. They’re comfortable being their own ...
Personal Best Mar 18, 2018 fashion & beauty health & wellness grooming personal care skincare ... move towards customization on a mass level is driven by young generations, who are conditioned to embrace individuality and expect personalization in all aspects of their lives, from the ways in which they learn, to their living spaces (see Personal Property), to their entertainment recommendations, to their social feeds. While this focus on the individual is pronounced among both Gen Ys and Zs, it's especially true of Zs, who are the most diverse generation to date and have never known a time in ...