Tech Truths Mar 21, 2019 ... A deep dive into how each generation perceives technology and how they live on and with digital devices. While Baby Boomers and even Gen Xers may be guilty of signing text messages with their name or writing checks in lieu of online banking, they're not as inept with technology as young generations and the media often make them out to be. And while Generations Y and Z are heavily reliant on tech, using it for everything from dating to practicing mindfulness, that doesn't mean they love spending ...
Friends With Benefits Sep 02, 2015 relationships social life friends ... family life I/ They are too busy with work | They became too demanding of my time/ attention | They share too much about me/ our friendship on social media | We have very different opinions on politics | Our differing income levels make it hard to do the same things | I have too many friends HIGHER STANDARD Just as teen Zs and Ys expect a lot from their friends, they also hold themselves to high standards—86% feel a responsibility to be a good friend. Moreover, 78% say that their generation ...
#RichKidsOf... Sep 16, 2014 global media & entertainment social media ... from designer boutiques, partying at a masquerade ball, drinking on her private jet, and flashing her diamond-studded iPhone.Novelist Kevin Kwan’s 2013 book Crazy Rich Asians, about three incredibly wealthy, pedigreed Chinese heirs and the gossip and scandal that follows them, became a hot property in Hollywood, thanks to its international appeal. Color Force ultimately won the rights, and the film is currently in production. Meanwhile, the book’s sequel, Crazy Rich Girlfriend, will be released ...
Over The Influence Dec 12, 2019 ... Handmaid's Tale-themed party earlier this year. These examples speak to larger trends of influencers being criticized for cultural appropriation, repping poor quality products, and generally being tone deaf. Issues like these will continue to proliferate as the influencer space becomes oversaturated and the cultural and political discourse gets increasingly contentious.EXTREMELY ONLINE AND INCREDIBLY EVERYWHEREAccording to InfluencerDB, there are more than 500,000 influencer accounts on Instagram, with ...
Asking Price Sep 12, 2017 money retail spending deals shopping ... Young consumers consider prices to be flexible as they attempt to maximize their return on spend, and brands have an opportunity to win their loyalty by offering strategic discounts and engaging in negotiation practices.Having come of age as consumers in the era of online shopping, today’s youth have a different perception of price than past generations do. Prices are more public than ever, easily searched, compared, and evaluated, and young consumers who have only known such a time of retail ...
Occulture Jun 06, 2014 gender media & entertainment movies TV Fempowerment ... fulfillment, or even just something new and different to do. WITCHES ON TVThe Originals, a spinoff of The CW’s hit show The Vampire Diaries, is as much about witches inhabiting a town as it is about bloodsuckers.Earlier this year, WBN America debuted Salem, its first scripted series, based on the infamous witch trials. Oxygen is developing Sister Witches, a series about three sibling spellcasters in their twenties who are learning to harness their powers and run a magic shop with their mother.NBC has ...
Demo Real Mar 04, 2016 community social consciousness activism causes and issues ... Young people are adding in-person protesting to their activist repertoire as a social and engaging way to further their digital efforts.Gen Ys have been characterized by their elders as slacktivists, seen as doing the minimum to claim they have been involved with a cause or issue when they click “like” or spread the word online. Boomers came of age at the height of the protest movement in the 1960s, heralding the civil rights movement and signaling their disgust with the conflict in Vietnam ...
True To Self Sep 15, 2015 social life social media Brand Me On/Off ... The concept of digital identity is changing for today’s youth, as their emerging behaviors on social media reflect a newfound self-awareness. Today’s youth are unique in that they’re the first people in history to navigate the journey from adolescence to adulthood both online and off. As they come of age, their transition in the real world is mirrored in how they portray themselves online. When an individual is younger and still forming their identity, their social media persona tends to ...
Job Search Party Sep 21, 2017 career apps networking social media ... more enjoyable. SASHA, 27, U.S.Personal connections aren’t the only way youth are finding jobs on social media, either, as more companies are reaching out through such channels; 32% of Trendsetters have sought out/applied to job postings on social media. An HR rep at hiring technology company Jobvite even told Quartz that “Instagram is the new LinkedIn.” However, as more companies start using this tactic, simply sharing a job post on Twitter or Facebook isn’t enough. Just as online shopping has ...
Bot or Not Sep 14, 2016 retail customer service shopping Venture Consumers ... young people’s attitudes towards shopping in person. Youth place a premium on stellar in-store service; 64% of U.S. youth and 59% of UK youth shop in stores for good customer service, whereas they shop online primarily for deals, convenience, and selection.With this in mind, a brand’s staff will need to be trained to understand how young generations’ views of great in-store customer service differs from that of older generations. Growing up with a Venture Consumer mentality, young people expect ...