55 results for '"hobbies"'
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Macrotrends

DIY Therapy

... impact their wellbeing. They don’t consider such actions merely hobbies but rather forms of DIY therapy that cater to their individual needs. Their access to resources has contributed to this mindset, helping them realize that they can experiment with and customize their approach to therapy. Young people are empowered by the opportunity to manage their mental health themselves and incorporate such efforts into their routines. Though self-help books were first popularized in the ’70s, with I’m OK ...

Parenting 101

... —their educational value assuages parental guilt over the extended screen time they’re granting their children. Kids pick up any number of skills from digital experiences, from their ABCs and science experiments to video editing and gaming techniques. The latter are as important as academics to a generation interested in turning hobbies and passions into professional careers. That said, parents are starting to recognize their tendency to lean on technology as a crutch in educating their ...

Welcome To The Club

... -person community interactions to feed into their personal sense of identity, which is why they're seeking out IRL communities around specific hobbies, interests, and passions. This presents a great opportunity for brands across all categories to host IRL community gatherings inspired by different aspects of their brand identity and lifestyle. For example, Condé Nast is creating community around its readers’ passion for travel. The publication’s travel division launched the Women Who Travel Facebook ...

Leaning Out To Lean In

... prevalent among young women, many of whom have reclaimed traditional feminine tasks as hobbies in recent years, such as cooking and gardening. This lets them engage in elements of old-fashioned domesticity on modern terms. They view the embrace of home life not as a dismissal of professional life, but rather as an acknowledgement that creating a vibrant home life is a full-time job. Being successful in one’s career is hard work just like raising a well-adjusted child is hard work. Assuming that one can ...

Build Your Own Career

... , all of which spill into their professional aspirations as well (see The Path). Their slash/slash mindset leads them to crave multiple labels, hobbies, skills, and now careers; even if they’re not actively trying to leave their current role; 70% of youth and 76% of Trendsetters are always on the lookout for new job opportunities, leaving themselves open to the variety of experiences they seek. Youth today are also less interested in becoming an expert at one thing and more inclined to ...

Scene Stealers

... share it freely for others’ benefit. As youth see it, when entertainment brands or personas divulge how content came to be and what it means from their perspective having produced it, they’re educating fans, as well as inspiring and aiding society to collectively push creative boundaries. As consumers explore entertainment they love in this manner, they’re gaining takeaways to apply to their own lives, including insight, guidance, and ideas for hobbies (see Culture Counseling). Youth don’t just feel ...

The Gender Landscape

... CLAIMING On the opposite end of the spectrum from Gender Bending is Gender Claiming, a phenomenon that could only arise among a demographic that has deemed the fight for gender equality largely won. Its proponents feel that in their postfeminist society, they are free to reassert any normative gender behaviors they so choose, without worry of setting back progress. This trend is particularly prevalent among Gen Y women, many of whom have recently “reclaimed” traditional women’s tasks as hobbies; for ...

Play The Game

... to play sports isn’t being adequately met, and they’re in need of solutions. As Ys progress in adulthood and want to maintain aspects of their youth, they have fewer organized outlets to play sports at their age and often feel restricted from playing games they didn’t learn as a child. While they can try their hand at a pickup game, it can be intimidating and even embarrassing to engage in sports that they aren’t proficient at already. They long to acquire new hobbies and skills even as they get ...

Major Dads

... one another, and reflect them more accurately across all media.ACTION ITEMSFatherhood is an integral part of identity among Gen Y men whom have children. However, be sure to recognize that Y dads are still multifaceted men who have other interests and passions, which they often incorporate into their parenting efforts. This could be in the form of introducing their children to their favorite hobbies, sports teams, movies, or music.Be inclusive of fathers in communications and media, but be wary of ...

eLationships

... WITH STRANGERS - Fling lets users send photos, videos, and texts to up to 50 random strangers around the world. Those who receive a message they like can reply directly; all correspondence remains anonymous unless both parties choose to exchange contact information. In addition to letting users chat with their friend lists, MeowChat also offers chatrooms where users can talk with strangers. Chatrooms are not entirely random, but rather are based on things such as geography, interests, and hobbies ...