Innovation IRL: Profiles Of Modern Youth Sep 09, 2018 ... an Innovation Observer, Innovation Explorer, or Innovation Aficionado (see definitions below) and rate their tendency to avoid or embrace technology and innovation on a scale from one to 10, respectively. The participants kept a log of the innovations they used, how they discovered them, how they used them, whether or not they habitually used them, how they felt about them, why they did or did not believe they were innovative, and whether or not they would consider the brands that created the ...
The Generational Manifesto Mar 24, 2019 ... college, Gen Ys are delaying or opting out of marriage and parenthood, Gen Xers aren't preparing for retirement at the same rate as their predecessors, and Baby Boomers are reinventing what it means to be “old" as people are living longer than ever before. Understanding each generation, from how they look at the world to their motivations to their concerns, is key for brands to achieve relevancy and anticipate consumer behavior.How We Define GenerationsCassandra defines generations based on six key ...
The Webfluencers Dec 16, 2013 media & entertainment social media video ... into curling irons, or conduct lessons like “how to hit on guys like guys hit on girls”—have made her one of the most popular people on the platform, with 3.8 million followers to date. Her quirky characters have been praised by comedians such as Jimmy Kimmel and Chelsea Handler, and have also won the attention (and sponsorship) of Benefit Cosmetics. THE STOP MOTION ANIMATOR: KHOA PHAN Khoa Phan has become one of the most sought after Vine creators thanks to his whimsical, stop-motion videos ...
For Your Entertainment Mar 18, 2019 ... are influencing the tastes of the generation above them.My personal favorite when it comes to entertainment is either concerts or reality shows because it's fun to watch and takes you away from reality.DAPHNE, 34, CAWATCHING HABITS: When it comes to video entertainment, about nine in 10 Boomers (91% in the UK and 86% in the U.S.) and eight in 10 Xers (79% in the UK and 76% in the U.S.) prefer to watch it on a TV set, as it’s how they’ve consumed it for the majority of their lives. This is also ...
15 Minutes Of Fandom Jun 20, 2018 ... more opportunities to express their fandom than ever, but fandom as we knew it is actually diminishing. Today’s youth are increasingly reticent to label themselves, literally or figuratively, with their fandom, seeing it as pigeonholing them culturally. They don’t want to align too closely with any particular cultural label for fear of cutting themselves off from other cultural influences. For example, if one identifies clearly as a fan of Afrofuturism, will that halt others from introducing him or ...
Home & Away Entertainment Trends Dec 06, 2018 ... traveling?Select all that apply Cost | Delays/cancellations | Lost luggage | Packing | Getting luggage from place-to-place | Security screenings/check points | Boredom (i.e. while waiting for transportation or on transportation) | Buying tickets | Cleanliness of transportation (e.g. planes, trains) | Navigating public transportation (e.g. airports, train stations, metro) | Scheduling transportation | Transfers/connections | Planning what to do in a destination | Customer ...
The Media & Entertainment Perspective May 27, 2020 ... their media routines. Their resulting efforts to keep busy have ranged from learning new skills to working on their homes/rooms to binging on media. Some 8 in 10 are watching more TV, movies, and videos, and the same number are listening to more music. As generations that are used to being always on and always on-the-go, the pandemic has certainly forced Ys and Zs to put their lives on pause—but they aren’t pressing pause on entertainment.We are witnessing a time of unprecedented ...
Future Of Travel, Transportation, & Infrastructure Sep 10, 2018 ... benefit from these services, which provide them another revenue stream. Remote check-in services remove the worry of baggage altogether by checking in passengers’ baggage from the comfort of their home, office, or hotel and transporting the luggage for them. Biometric security systems are saving people time and hassle by allowing them to use their faces to pass through security checkpoints. Such technologies resonate with modern youth who value innovations that give them back their time and create ...
State Of The Art Sep 15, 2018 ... automation. Creative algorithms offer customers the ability to input their data in order to customize products and services to their exact specifications. Brands should invest in this technology to allow young consumers to take part in the process of creation and own a unique product or service tailored just to them. From a process standpoint, A.I. can take on unwieldy amounts of rote work and free up creatives for more fulfilling projects. Brands should look at their internal structure and see where ...
Culture Spotlight On Spain Jun 07, 2018 ... Spain is delivering new genres of music and TV shows to international fans, while traditions are being bucked within its own country.Spain has seen a lot of progress inside and outside of its borders. Many young people in the country have taken to activism to push social changes that must come from the government. Meanwhile, other countries are looking to inject Spanish culture into their own lifestyles and also cater to their many Spanish-speaking citizens who experience a language barrier ...