56 results for '"experiential"'
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Popular Culture & Events

... have not participated but are interested in doing so in the future, more than four in 10 global youth are interested in taking a cooking class, playing an escape rooms game, going to an experiential music/exhibit, taking a cocktail/mixology class, attending an event hosted by a brand, going to an arts/crafts class, taking part in a scavenger hunt, attending a trivia event, and going to a fashion/style class.Which of the following, if any, have you done or are you interested in doing?Please select ...

Travel & Brands

... traveling | I would be interested in a brand hosting a travel experience | I wish brands created more products geared towards travel | I wish brands made the act of traveling more experiential | I wish brands provided more tips on how to pack for travel | I wish brands provided more tips on how to put outfits together for travel | Brands don't accurately reflect what travel is like for people my age | I wish brands incorporated travel into their marketing/ad campaigns | None of the above ...

BMS Mind

... acquiring it and revere informal and experiential learning over structured lessons. They acknowledge that it takes a lot of time to be psychologically healthy but note that finding intellectual stimulation is easier than ever. Men more so than women say creativity is a measure of intelligence and that technology has made them smarter. How strongly do you agree or disagree with each of the following statements?Summary of Strongly/Somewhat Agree Being able to apply the knowledge you have is more important ...

Marketing & Advertising

... . Trendsetters are even more eager than the overall population of youth to crave entertainment from brands. Men in both the U.S. and UK are more likely than women to want brands to create more gaming content, whereas women are more likely than men to want more experiential entertainment (such as real life destinations and theme parks). Teen Zs are more likely than Gen Ys to want brands to create more social media-related entertainment.Which of the following, if any, are you interested in seeing brands create ...

POP Marketing

... | Inspiring | Emotional connection | Styling/graphic design | Bold and bright colors | Educational | Stunts or special effects | Shock value | Interactive content | Favorite celebrities/athletes THOUGHTS ON ADSI like the type of experiential marketing campaigns that let you try the product directly. These give the brand some life and personality.MAX, 27The most creative marketing campaign I’ve seen lately was for Aerie. They put up a sign outside their stores showing unphotoshopped, untouched ...

Love Dating

... . Go out for a meal | Go out to the movies | Watch TV/ movies at home | Cook together | Go out for coffee | Enjoy nature and the outdoors (e.g., camping, hiking, etc.) | Go to a concert/ live music event | Play games (e.g., board games, card, video, etc.) | Listen to music at home | Go shopping | Go to cultural events (e.g., museum openings, art shows, theater, etc.) | Go out to bars/clubs (Base: Aged 19-34) | Go to experiential events (e.g., wine tastings, paint night, food ...

Consumed Consumer (Continued)

... and status of the product MEN INVEST IN EXPERIENCES The top categories for luxury purchases are electronics, clothing, and footwear. Men are willing to pay more when it comes to experiential categories, like restaurants, alcohol, live events, and movies. Female consumers are most likely to invest in more affordable luxuries, like makeup and hair care. Teens will spend more for footwear and makeup. In which of the following categories, if any, do you tend to pay for luxury items? Electronics ...

Consumed Path

... another product in its place | Not purchase any products | Purchase the product online instead THE BRAND SWITCHThe excess of information available to today’s young consumers makes it easy to discover and try new brands, a behavior that can sometimes produce shifts in brand loyalty. Reviews and recommendations are key drivers of “brand switching,” particularly for big-ticket items like tech, and experiential categories like travel and dining. In consumable categories like personal care and beverages ...

Daily

VIRAL NEWS: NYC’S SERIAL PUNCHER, E.L.F. GOES GOTH, & A FOOTLOOSE PROM

... next Saw movie? You get dragged online. The UK-based company House of the Illuminati was supposed to create the “Willy’s Chocolate Experience” and promised attendees a wonderful celebration of chocolate with Oompa Loompas, performances, experiential labs, music, games, and the appearance of the chocolatier himself. What people got was… not that. The almost empty warehouse, low budget decor, cheap costumes, and unmotivated performers portraying nonsensical A.I. generated scripts —said by the Willy ...