221 results for '"design"'
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Macrotrends

Cease & Assist

... purchases has been overhyped in many categories. Nevertheless, when consumers opt for customization, they’re now willing to relinquish some control because having so many options to choose from is time-consuming and conflicts with their desire for optimization and efficiency (see The Optimization Generation). In theory, youth may like the opportunity to design an item, but in practice, it often feels like a chore. For instance, there’s seemingly much appeal in creating one-of-a-kind sneakers, as people ...

Mind the Store

... Art Mall in Hong Kong incorporates expansive green spaces into its design and curates art exhibitions to evoke a relaxed and creative atmosphere. Food is the focus at Westfield Montgomery in Bethesda, MD, where the outdated food court is now home to a swanky dining terrace serving healthy, artisanal fare. Still others emphasize fitness: the upcoming mega-mall in Miami will include an indoor ski slope, and Morinomiya Q’s Mall in Osaka encourages consumers to workout while shopping via its rooftop ...

Shopography

... brand. It’s important to young people that stores feel connected with their local community. Find ways to show local culture some love, for example by creating a section in-store or online that showcases products from the area or design stores in such a way that shows homage to the region and its history. Young people like brands with big personalities. Highlight your brand’s story and ethos, including its local heritage and backstory; this will only strengthen the bond with young shoppers with ...

Innovation Marketing Tips

... social-network component based around travel, where users will be able to create profiles to share photos and videos of their trips, follow other travelers, and make recommendations. This new functionality places greater emphasis on creating a community around traveling.Are.na Are.na, a social network in development that won the 2018 Innovation By Design General Excellence award, encourages collaboration, long-term exploration, and new perspectives, while seeking to improve the quality of ...

Open House

... %) having decorated or redecorated in the past six months. Further demonstrating their passion is the abundance of posts in their Instagram feeds showing their interior design savvy as a form of social currency, from artfully arranged rows of succulents to #shelfies of their perfectly organized bookcases. They also want a space of their own in order to entertain friends and host dinner parties, given their social nature and love of cooking. Just like generations before them, Ys want to have a place that ...

Home & Away Marketing Tips

... that chronicles why California is such a source of inspiration to the brand and countless others artists and brands. In addition to the book, Oliver Peoples used the opportunity to design a new set of frames with Assouline to further celebrate the collaboration. The eyeglasses are an optical frame with a clip-on sun lens, which further underscores the brand’s California connection.Kiehl's Even though skincare brand Kiehl’s calls NYC home, the brand celebrated culture across the world with its third ...

15 Minutes Of Fandom

... example, we’re seeing overlap between punk style and hip-hop music, a blending of emo and rap cultures, and instances where street style meshes with art and design, all of which are movements grown out of consumer attitudes and desires. Even culture festivals and events that used to be highly tuned to their category have broadened, such as Comic-Con that now incorporates a wider range of television and gaming genres or Electric Forest that has grown beyond EDM to include hip-hop and other genres. For ...

Betterment Marketing Tips

... college Style Gurus. The program will offer career training on a range of different topics and fields with personalized curriculums in editorial, photography, social media, graphic design, and marketing/PR. Some of the courses offered include a series of 101 classes covering topics like Photoshop, HTML.CSS, YouTube, and more. Courses are open and free to all gurus; they will also be able to discuss the courses in-depth online with their teachers, many who work for CollegeFashionista’s parent company ...

Culture Spotlight On Indonesia

... ;for conveying a cosmopolitan, forward-thinking woman. While head coverings and long garments serve to cover the body and present a modest appearance, young women in Indonesia embrace more form-fitting shirts or belts that emphasize their waists, as hiding their figure isn't forbidden, as is the case in Iran. Meanwhile, as young women in Indonesia don't want their decision to wear modest apparel to be seen as oppressive, they often opt for patterns, and design aesthetic is highly important ...

Clear Consciousness

... -25-year-old Michael Preysman, left his job in venture capital to start his own business. A passion for great design and frustration with the lack of innovation in the retail space led him to build Everlane, a journey that consumers can read about more on the company’s platform.CLEAR MISSION Everlane prominently displays its philosophy: “Know your factories. Know your costs. Always ask why.” Believing that nothing is worse than complacency, the brand makes it its mission to dissect each decision ...