Quality > Quantity Friendships Dec 04, 2017 ... A quantitative overview of how smaller circles of closer friendships are emerging, even as there is more access to new people.FRIENDS BY THE NUMBERYouth in the UK have roughly 20 friends they know online and offline, whereas in the U.S. youth have a slightly smaller circle of about 15 friends. Additionally, U.S. and UK youth are likely to communicate in person or online with only one third of their already small friend group on a weekly basis.How many friends, if any, do you currently have ...
Betterment & Social Media Mar 07, 2018 ... A quantitative overview of how social media influences young people’s self-improvement.APP-EARANCEUK Trendsetters (46%) are slightly more likely than U.S. Trendsetters (43%) to use apps/filters to improve their appearance in pictures they post on social media. However, more U.S. Trendsetters (39%) use tools/devices (e.g., selfie light, camera lens) to improve their appearance in pictures on social media than UK Trendsetters (33%). Consistently across both countries, women and Zs are the most ...
Supporting Social Causes Mar 12, 2020 ... you agree or disagree with each of the following statements?Strongly/Somewhat Agree Summary It's hard to focus on one single cause because there are so many to support | Most people's involvement in social issues is not genuine | I wish I was more involved in social causes and issues than I am currently | I like sharing my interest in social causes and issues online 87% of U.S. Trendsetters, and 83% in the UK, agree small acts can be political statements (e.g., not using plastic bags ...
Popular Culture & Beauty/Grooming May 16, 2018 ... price-point. Moreover, 60% of global youth prefer to get their beauty/grooming tips from online/social media rather than directly from their friends.Please select one statement from each pair below that you agree with more. Do at-home beauty/ grooming treatments | Go to a salon/spa for beauty/ grooming treatments | I get my beauty/ grooming tips from online/social media | I get my beauty/ grooming tips from my friends Do at-home beauty/ grooming treatments | Go to a salon/spa for beauty ...
Gender Marketing Sep 26, 2013 ... MEN FEEL LEFT OUT WHEN ADVERTISERS ONLY ADDRESS WOMEN IN ADS. ADDRESS THEIR NEEDS To what extent do you agree or disagree with each of the following statements?“Strongly agree” and “Agree”, 5-point scale I'm more likely to purchase products when they are marketed to my gender | There are too many products to choose from | I prefer to buy products that are gender-specific | I think companies do a good job of addressing me as a man/ woman | There aren't enough products that address my needs | I ...
Betterment & Mindfulness Mar 05, 2018 ... Summary It's important to take time each day to disconnect from digital devices | Digital devices/screens negatively affect my mental wellness IN PERSON > ONLINE WELLNESSYoung people prefer to discuss their mental wellness in person rather than online and to seek help in this manner instead of through digital tools. Nearly the same percentages of Trendsetters and the general population of young adults share this preference, as do women and men. When it comes to the general population of young ...
Checking Out Sep 08, 2019 ... ., on the phone, texting) | Play video games | Clean/do laundry/organize my living space | Take care of myself (e.g., DIY facials, grooming) | Shop online | Cook | Read for pleasure (not for school/work) | Exercise/play sports | Drink alcohol | Have friends/family over for dinner/drinks/parties | Play physical games (e.g., board games, cards) | Work on side projects to earn money | Work on passion projects (e.g., art, music) | Travel | Go to/explore new ...
Transportation & Commuting Nov 27, 2018 ... ) | Browse social media | Post/share on social media | Text | Read Books/ Magazines (Net) | Read books | Read online (not books or magazines) | Read magazines | Talk on the phone | Play video/mobile games | Browse/shop | Check the news | Listen to podcasts | Do work/study | Video chat | None of the above ...
Technology Jun 26, 2016 ... , 41% of U.S. parents and 39% of UK parents use it to keep their child occupied in other places, like in restaurants and on planes. Many are also posting pictures and videos of their children online, with nearly a quarter styling or staging photos for the purpose of posting them on social media on a weekly basis. How often, if ever, do you do each of the following?At Least Once Per Week Summary Use technology to keep my child occupied at home | Use technology to keep my child occupied ...
Gen Z & Technology Jun 04, 2017 ... A quantitative overview of the role of tech in Gen Zs’ lives, including frequency of usage, favorite mediums, and interest in emerging technologies. About 8 in 10 Trendsetters in the U.S. and UK use technology every day.TIME SPENT ONLINEAbout half of Zs (42% in the U.S. and 51% in the UK) spend more than 10 hours online each week. Trendsetters in the UK are most likely to spend 20+ hours online a week (44%), followed by UK males (30%) and Trendsetters in the U.S. (28%).On average, about ...
