The State Of The Sub/Urban Dec 15, 2018 ... 2021. For young generations who have given rise to the wellness movement and adopted it as a mainstream lifestyle, it's only fitting that they're seeking to transform cities to be healthier places, both in their physical composition and offerings.Cities are also becoming more like suburbs as they get more big box stores once relegated to the outskirts. Whereas these types of retailers have long been a staple of suburban shopping centers due to space, the convenience of shopping from these ...
Job Search Party Sep 21, 2017 career apps networking social media ... more enjoyable. SASHA, 27, U.S.Personal connections aren’t the only way youth are finding jobs on social media, either, as more companies are reaching out through such channels; 32% of Trendsetters have sought out/applied to job postings on social media. An HR rep at hiring technology company Jobvite even told Quartz that “Instagram is the new LinkedIn.” However, as more companies start using this tactic, simply sharing a job post on Twitter or Facebook isn’t enough. Just as online shopping has ...
Tricks Of The Trade-Off Sep 23, 2018 ... CONVENIENCE VS. HUMAN INTERACTIONFor today’s consumers, who don’t have to step foot in a store thanks to online shopping and who can use self-checkout even when making a purchase in-person, it’s becoming increasingly easy to avoid everyday human interactions. Moreover, everything from going to the doctor to taking a workout class can be done digitally nowadays, and society is only headed further in this direction with virtual ordering at restaurants, as well as contactless shopping like Amazon Go. While ...
Gen Z Marketing Tips Jun 11, 2017 ... attention and admiration. - 1. Go live - Zs are increasingly drawn to live video entertainment, as evidenced by their usage of live hangout platforms to bond with friends (see Social Live) and their adoption of live video tools when shopping online (see Hi & Buy). Brands across all industries should tap into Zs' desire for such content, giving them entertainment to consume in-the-moment, so they can feel part of a shared digital experience. Toys "R" Us Given that the Toys "R" Us' mascot is a giraffe ...
Control Center Mar 25, 2018 health & wellness technology quantified self ... they connect to promise to optimize one's life with minimal effort required. This is the inverse of a trend we highlighted several years ago (see Duty Free), where Ys and Zs were putting increased focus on outsourcing many aspects of home life, from grocery shopping and meal preparation to errands and laundry. While they're certainly still turning to services that offer convenience and enable them to have more free time for what they feel matters most, they're taking back control in other areas of ...
Control Center 21+ Mar 25, 2018 health & wellness technology quantified self ... they connect to promise to optimize one's life with minimal effort required. This is the inverse of a trend we highlighted several years ago (see Duty Free), where Ys and Zs were putting increased focus on outsourcing many aspects of home life, from grocery shopping and meal preparation to errands and laundry. While they're certainly still turning to services that offer convenience and enable them to have more free time for what they feel matters most, they're taking back control in other areas of ...
Personal Best Mar 18, 2018 fashion & beauty health & wellness grooming personal care skincare ... Trendsetters in the U.S. and 74% in the UK.Meanwhile, the need for customized personal care products is also greater than ever before as the beauty market has become highly saturated. Young generations have come to experience choice overload when shopping, and they want help from brands in navigating the vast selection of products (see Cease & Assist). While customization means there are more options available, ultimately, this approach allows consumers to get to what they need faster. By finding items ...
Office Space Sep 17, 2016 community retail brick-and-mortar coworking spaces open offices ... this growing consumer desire, turning stores into lifestyle destinations that exist beyond the sake of shopping; many have added new offerings, such as cafés, restaurants, and exercise studios, and placed greater emphasis on workshops, lectures, and events. As young people are willing to make the effort to visit stores in-person (see What’s In Store) and are increasingly turning to them to fill needs across many aspects of their lives, they are finding yet another benefit from brands’ outposts ...
Beacons Mar 12, 2014 retail technology brick-and-mortar local mobile ... Beacon technology allows brands to push customized ads, information, promotions, discounts, and deals to consumers based on their real-time location.Growing worry about the effect of showrooming on brick-and-mortars’ bottom line has brands searching for new ways to incentivize and enhance in-store shopping. Beacons—Bluetooth-enabled transmitters that relay a signal to identify the location of nearby mobile devices—may soon provide the path. Once a consumer has opted into Beacon technology and ...
The Shape Of Belonging: A Map To Modern Community Dec 12, 2018 ... in Mary Jane’s case, her willingness to stay in, the suburbs is a reflection of the evolution of this type of location to provide residents amenities normally found in cities (see State of the Sub/Urban). Indigo is from the small city of Perrysburg, OH where he lives with his family. Indigo finds a sense of belonging within his immediate community in places such as the cinema, the library, the local school that holds community events, and the shopping center near his home. However, he must ...
