Political Information Sources Mar 16, 2016 ... Although they use a variety of news sources to get political information, young adults wish they were more knowledgeable about politics.POLITICAL NEWS SOURCESYoung people are open to a variety of news sources from which to get their political information (see Flair And Balanced). Most U.S. and UK youth get their political news from a national TV broadcast, with many also viewing local TV broadcasts. Newspapers continue to be a top source of news, as do social media sites, particularly ...
Athletes, Teams, & More Mar 08, 2017 ... just be good at a sport. They think one also has to accomplish amazing feats.Which of the following, if any, are true for you?Please select all that apply. Athletes can have a significant positive impact on the world | Athletes seem more like real people than do traditional celebrities | Star athletes not only need to be good at a sport, they have to accomplish amazing feats | Professional athletes are heroes | Athletes are the sexiest people | If I love an athlete, I want to know ...
POP Read Jun 20, 2014 media & entertainment books magazines ... A quantitative overview of preferences and habits pertaining to the written word, from books to magazines to digital media WATCH AND LEARN Male readers across all age groups would prefer to see the movie version rather than read the book. At the same time, males are also more likely to turn to books as a way to learn new things, and to seek out non-fiction. Women, in turn, view reading as a way to escape and tend to read more fiction. Would you rather? Read a book | Watch the movie version of ...
Travel & Transportation Nov 19, 2018 ... products | Day pass to an airport lounge | None of the above ACTIVITIES ALONG THE WAYWhen you are traveling or commuting, what do you typically do?When traveling Listen to music | Eat | Sleep | Watch movies/TV shows | Scroll through social media | Read a book | Talk to the person next to me | Play video games | Read provided media (e.g., airline magazine, free newspaper) | Drink a beer/cocktail | Read a magazine I brought with me | Listen to podcasts | Shop online ...
Gen Z & Personal Care Jun 01, 2017 ... , describe you?Please select all that apply. I prefer my look to be natural (e.g., not much makeup, not doing anything fancy with my hair) | My appearance is very important to me (e.g., grooming) | I watch beauty/ grooming tutorial videos | I feel pressure to look and dress a certain way | I spend a lot of time on grooming (for example, skin, hair) | I would like to see more tutorials about how to use grooming/beauty products | I read/follow beauty/grooming blogs or accounts on social media ...
Innovation Adoption Sep 06, 2018 ... latest innovations, the first to adopt new innovations whether that be by downloading an app or buying a device or trying a new service, see innovation as highly important to their lives, sees innovation as the way to improve the future, has a higher opinion of brands that try new things regardless of whether they succeed. Innovation Explorer — Tries to be in-the-know about the latest innovations even if they don’t fully understand them, fast followers when it comes to new innovations but not ...
Health & Wellness Mar 08, 2019 ... best version of myself | I am interested in trying alternative medicines/practices to improve my health/wellness (e.g., acupuncture, magnet therapy) | Taking medication helps me be the best version of myself | Having to make an appointment to see a doctor when I do not feel well is an outdated practice PHYSICAL & MENTAL HEALTH HELP & APPSWhich of the following, if any, are true for you?Please select all that apply. I talk to friends/family about physical health (e.g., diet, working out ...
Innovation & Smart Devices Sep 03, 2018 ... devices at all.SMART DEVICE INTEGRATIONAs groundbreaking new technologies and innovations emerge, smart devices are here to stay. 96% of U.S. and 64% of UK Trendsetters agree that smart devices will become more integrated in our everyday lives, and another nine in 10 think all homes will have smart devices in the future. Looking deeper into the gender breakdown, women in the U.S. are more likely than their male counterparts to see the continued integration of smart devices into their daily lives.How ...
Innovation Overview Sep 05, 2018 ... , where we start to see differences among this cohort compared to Trendsetters in the U.S., the #2 most innovative area/industry is the environment (e.g., sustainability, alternative energy), followed by fashion & style at #3, and music at #4.Which of the following areas, if any, do you feel are the most innovative?Please select your top 3. Gaming | Music | Fashion & Style | Vehicles/Transportation | Movies | TV | Art & Design | Medicine | Environment (e.g., sustainability, alternative ...
Career Aspirations Sep 04, 2017 ... A quantitative look at what young people want out of their work life, from what makes them feel successful at their current job to their long-term career goals.More than half of Trendsetters believe that one day they’ll discover their purpose in life.Youth’s interest in leadership is poised to grow, as Trendsetters are more likely than the general population of youth to want to manage people as part of their job.ENTREPRENEURS Young people, especially Ys, see the perks of being your own ...