Finance Data Mar 01, 2021 ... parents when I am their age Areas of Personal SuccessWhich of the following items do you consider important to your idea of personal success?Purpose & Polarization 2020Select all that apply. Being healthy and physically fit | Owning a home | Being free from stress | Having my dream job | Traveling whenever I want | Having a lot of money Financial ToolsWhich of the following, if any, do you have?Everyday Equality Report 2020Please select all that apply. My own debit card | My own savings account ...
Innovation & Distribution Mediums Sep 27, 2018 ... among Trendsetters in the U.S. and $13 in the UK. Within the U.S., Trendsetters spend roughly $14 on podcast and/or news subscriptions each month and $12 on book subscriptions. Trendsetters in the UK spend $10 or less on each of these additional subscription services, which poses an opportunity for brands to entice more young people to take part in each of these subscription types. 151 Video subscription(s), not including cable TV (e.g., YouTube, Twitch, Netflix) - Mean $ | Game ...
Gender Men Sep 19, 2013 ... from father to son, lessons that were not only about learning to build or fix things but had more to do with teaching pride in hard work and learning to value your possessions. Being a man today is easier in the sense that there is less responsibility. We live in the generation of the man-child. Men who are postponing marriage, fatherhood, and accountability. But being a REAL man in today’s society is much harder than it once was. When our society took away the role of the man, we only left ...
The Future of Family Apr 27, 2021 ... children?Those who do not currently have childrenPlease select one response. I want to have children | I don't want to have children | I'm not sure if I want to have children Time With FamilyWould you rather...?Please select the one statement from each pair that most closely aligns with your views. I'd rather have more time to spend with my family | I'd rather have more money to spend on my family | It's not quality family time if we're together but everyone is on their devices | It's still ...
The Influencers Dec 08, 2019 ... strongly do you agree or disagree with each of the following statements?Strongly/Somewhat Agree Summary It's hard work to be an influencer | It's difficult to maintain one's status as an influencer | Being an influencer is a real job/career BECOMING AN INFLUENCERWhich of the following statements, if any, are true for you?Select all that apply. I want to be an influencer | I would be interested in attending a class/seminar to learn how to be an influencer ...
Drinking & Drugs Nov 24, 2017 ... involve drinking alcohol (e.g., boozy brunch, whiskey tasting) | I am drinking more high-end alcoholic beverages now than I did a year ago (e.g., specialty cocktails, craft beer) 2 in 5 Trendsetters are interested in cooking or baking with alcohol, opening a new avenue for brands to connect with youth in this space.Trendsetters (30% in the UK and 24% in the U.S.) are twice as likely as the general population to have gone to a bar alone.REASONS TO GO TO A BAR/PUBWhen going to a bar or pub today ...
A&S Education Sep 20, 2015 career education money college debt ... A quantitative overview of youth's attitudes and preferences surrounding education, specifically college.Only 5% of teen Zs are uninterested in going college, while another 11% are unsure about attending. QUESTIONING COLLEGE Today’s youth are well aware of the financial strain associated with continuing education. Among those who are unsure or not interested in going to college, nearly half say it’s because they can’t afford it. For Trendsetters, this number jumps to 67%. The debt associated ...
Time Is of the Essence Sep 13, 2019 ... | I don't have time for my career | None of the above TIME FOR SELF & FAMILYHow strongly do you agree or disagree with each of the following statements?Strongly/Somewhat Agree Summary In the past year, I have spent more time reflecting on myself (e.g., my habits, how I spend my time) | It's hard to set aside time for myself | It's hard to make time for family Among Trendsetters, 82% in the U.S. and 74% in the UK, agree being busy makes them feel important. FILLING TIMEWhich of the ...
Gen Z & Personal Care Jun 01, 2017 ... Although eight in 10 Zs claim to not feel pressure to look or dress a certain way, only 39% in the U.S. and 29% in the UK say they prefer a natural look, consisting of less makeup and grooming. Among female Zs in both countries, about two in 10 spend a lot of time grooming, read beauty blogs or follow beauty accounts on social media, or feel self-conscious without makeup on. Trendsetters are the most likely to spend a lot of money on beauty products and services.Which of the following, if any ...
Friends & Festivals Nov 26, 2017 ... A quantitative overview of the perceptions and attitudes on music, food, and festivals among youth.FESTIVAL ATTENDANCENearly four in 10 U.S. Trendsetters and a third in the UK have been to a music festival in the past year with friends. Among youth overall, fewer have gone to music festivals with friends, at only one in 10. Yet, another one in three Trendsetters across the U.S. and UK have been to a food or drinking festival with friends, with drinking festivals being particularly popular among ...