Clear Consciousness Feb 28, 2016 social consciousness causes and issues company culture corporate responsibility one-to-one politics
Brand Friends Forever Aug 18, 2013 ... The real-time web has broken down the wall between corporations and consumers, shifting brands into the role of constant companions. As a result of social media, brands have become more like people. Indeed, they are now able to converse, listen, hang out, “friend” consumers, and forge more intimate one-to-one relationships, compelling Gen Ys to think of them as trusted friends. Today, companies that strive to be Brand Friends Forever—a BFF—must wholly develop their human sides, and think and ...
GPS (Global Positioning Success) Sep 18, 2014 global marketing ... explored the universal theme of love. Using facial recognition technology that can detect the shape of a user’s lips through their webcam, Google created an online experience that allowed people to send digital love letters, sealed with virtual replications of their unique kiss. Location data was also incorporated, enabling participants to view their messages’ journeys in 3D, complete with local landmarks and StreetView images. - 4. FOSTER ONE-TO-ONE CONNECTIONS - Ys have never known a time in which ...
Dollars And Sense Sep 07, 2015 money banking debt finance saving ... at their age, and they expect this to be taken into account. Be careful to highlight the milestones and goals that are unique to their (not their parents’) version of young adulthood, like paying off student loan debt. Both Ys and Zs are well accustomed to peer-to-peer interactions and desire this same sort of one-to-one relationship across all sectors of life. While it’s not practical for a specific financial services representative to handle all matters for a client, a degree of ...
