Global Art & Design Trends May 26, 2018 ... %), Indonesia (36%), and Nigeria (36%). Whether it's by incorporating an imperfection as an aesthetic flair or inviting young consumers to participate in a portrait challenge, brands across all verticals can appeal to global youth’s emerging art preferences.SEEING ISN’T BELIEVINGJust over half (51%) of global youth say that street art is more relevant to them than traditional art forms, with young people in South Korea (60%), Turkey (56%), Australia (55%), and China (55%) feeling even more strongly about ...
Extracurriculars Mar 22, 2018 education customization online learning personalization school Life Skills ... focusing on recipes and food trends.Lancôme Lancôme, the luxury cosmetics brand, offers weekly make-up lessons to customers in their store at the Yintai mall in Hangzhou, China. Popular Chinese beauty bloggers are invited to give the lessons so they can interact with their fans and the brand can engage with a wider audience.Microsoft Microsoft is inspiring young coders with their series of free Xbox and PC game development classes. Students 14 and older were invited to the flagship stores in New York ...
R&R (Rest & Replay) Mar 15, 2018 health & wellness marketing media & entertainment mindfulness ... aid one's mental wellness. Among the most popular as of late is mobile game Tabi Kaeru: Travel Frog, which has become a hit among youth in China, Hong Kong, Taiwan, and Singapore for helping ease their anxiety and reflecting the more zen-like existence they long for amidst their overworked lives. The game is very simple, which is the appeal in itself; users merely collect clover leaves to buy food and travel supplies for their frog, who mostly spends time reading at home or going on vacation ...
Global Betterment Trends Mar 12, 2018 education global health & wellness mindfulness school ... A snapshot of how self-betterment is manifesting for young people around the world. While the quest for self-betterment is a key part of life for young people around the world, it's manifesting differently in each country based on cultural values and societal standards. Below is an exploration of what betterment looks like to young people in different parts of the world, from their physical and mental wellness pursuits to their approach to self-care and education. - CHINA - BETTERMENT BLUES ...
Global Social Trends Dec 06, 2017 social life friends nightlife social media ... ;Welcome to help professionals meet up with other professionals to expand their network and establish themselves in their respective fields. Just as we're seeing young adults in the U.S. and UK devote more of their free time for networking purposes (see [Net]Work Hard, Play Hard), young adults in Sweden are as well. - CHINA: HOME SWEET HOME - While Millennials in the West are starting to spend more time at home in order to relax and get "me time" amidst their vibrant social lives, Chinese ...
The Gig Is Up Sep 20, 2017 career freelance ... % from 2008 to 2015 and is expected to grow even more in the post-Brexit economy. The gig economy is also becoming bigger in China as more young professionals join in, even though it’s in opposition to the country’s traditional values. Approximately one in 10 youth say they go from job to job (e.g., successive freelance work, short-term contracts). For many young people, and Ys in particular, who aren’t as concerned with saving for the future and live paycheck to paycheck even with a full-time ...
Cashless Is King Sep 11, 2017 money technology banking mobile payments ... that youth will be able to live their cashless dream and never have to handle currency again. If urban China is any indication, such a transition can happen quickly. Cities like Shanghai have become a cashless utopia where seeing a young person pull out cash is a rarity, whereas seeing them pay with apps is commonplace.Smartphones are key to the revolution, and young people are becoming increasingly reliant on them for managing their money. Without their phones, they can’t hire and pay for Ubers ...
Self Made Global Trends Sep 10, 2017 career home money coworking spaces finance ... A snapshot of cultural trends related to work, finance, and home life impacting young people around the world. - CHINA: STAR SEARCH - Chinese employers have taken to Western astrology to predict more than what their week may bring, but also who they may hire, as reported by The New York Times. Employers and employees alike are using their zodiac sign to depict how they work best and who would work best with them. Managers are taking into account how different signs relate together, and which ...
Gen Z Global Trends Jun 13, 2017 gen z global ... regard shopping as a social experience and are more confident when shopping with others (56%)—far higher than other generations—meaning brands will need to rethink their influencer strategies, welcoming more young men into the equation. - CHINA: HI-TECH HOTBED - Zs in China (and their parents) favor toys with hi-tech elements and remote-control options that involve hand-brain coordination. Per a global toy news report, DJI, a world-famous brand of drones, is based in Shenzhen ...
Gen Z Marketing Tips Jun 11, 2017 ... , the brand saw a key opportunity to sponsor the live video feed of April The Giraffe giving birth. The retailer's "Giraffe Cam" became a viral sensation, with more than 300,000 people tuning in to watch Animal Adventure Park's feed.Oreo Last year, Oreo capitalized on China’s love for livestream videos by enlisting two of the country's popular singers to introduce the cookie brand’s new double chocolate flavor. About 26 million people tuned into the livestream, jumpstarting Oreo’s “Double Enjoyment ...