The Joyride Dec 07, 2018 ... of individuality; approximately five in 10 U.S. youth and four in 10 UK youth, along with six in 10 Trendsetters in both countries, say that they are interested in road trips because they are more in control of the journey. The capacity to get a one-of-a-kind experience based on the surprises encountered on the road is important to today’s youth who desire customization in nearly every aspect of life. Not only are they using the road trip to maximize enjoyment, they’re also choosing it because it ...
Need For Speed Sep 20, 2018 ... focus on optimization and innovation down to a regional level will certainly curry favor with young consumers, who not only demand the removal of barriers to convenience but also expect customization with their speed. Faster is generally better, as long as there is sufficient time to review the process and make corrections as needed. Being able to complete transactions online or through a mobile app is much better than doing so in person or through 'snail' mail.DAVID, 20, KSUltimately, young people ...
Data Mine Sep 19, 2018 ... U.S.) are willing to give up some personal information for personalized products (e.g., custom made shirt, custom formulated vitamins), and this is more prevalent among Trendsetters, with 34% in the U.S. and 30% in the UK willing to do so. For young people who desire customization in everything from made-to-order clothing to unique-for-you vitamins, such things are worth the price and the open access to their information. It’s not just personalization that motivates them to share their info; 26 ...
State Of The Art Sep 15, 2018 ... Netflix users open the home page, they could see different show images based on their viewing preferences. As of now, a designer handles the catalog of marketing images and pushes them out to consumers based on data, an unwieldy and cumbersome process that is facilitated with technology but could be streamlined to an instantaneous action that frees the designers up for more fulfilling work. Creative A.I. could also open up how brands execute personalization and customization (see Control Center ...
Future Of Entertainment Sep 14, 2018 ... penchant for customization with the creation of customized headphones and car radios. As young people have come to expect customization in every area of their lives, from beauty/grooming products to food/beverage, it's only fitting that such is available in the music realm, too. Meanwhile, other brands are building upon the connection between music and the mind by creating apps, services, and hardware that use music to enhance or alter one’s mood. Youth around the world regard music as the most ...
Pop In Jun 21, 2018 ... alignment with content by physically standing alongside it or appearing in it. They're embracing activations and tools that allow them to put a photo, video, or avatar of themselves onto an asset from popular culture and make it truly their own, which is also reflective of their penchant for customization. Entertainment creators, as well as brands across all categories, stand to benefit from young consumers' desire to Pop In their creations since becoming part of a work inevitably makes fans feel more ...
Culture Spotlight On Australia Jun 18, 2018 ... extra hip if they have a monogram or personal touch added to them by their new owners. This trend is seen as the new family crest and has a classist aspect to it, as a unique piece of clothing is seen as more impressive—and admittedly more expensive—than something mass-produced. Australian customization brands like Mon Purse and The Daily Edit have seen their success in their native country translate into similar popularity in the U.S. and UK. Customized jackets from designers Jennifer ...
Global Digital Trends May 30, 2018 ... augmented reality filters and customization tools, which cater to young people’s preference for personalization. The global success of music video apps is indicative of youth’s desire to see themselves as legitimate creators (see Creating For The Creators) and to produce content wherein they can be the star (see Pop In). Brands shouldn’t underestimate the influence of music video apps as they represent a big area for growth in the tech and entertainment industries.Douyin The Chinese social music video ...
Global Food & Beverage Trends May 28, 2018 ... popular culture. The food and beverage industry is elevating its functional form into an entertainment component as well with virtual reality experiences and fashion focused on food, appealing to the overwhelming 92% of global youth who say that food/beverage culture is important to their life. On the other hand, young people who are searching for alternative medicines and desire customization in all aspects of their lives are finding their needs met by food offering medicinal benefits and an ...
Global Fashion & Style Trends May 27, 2018 ... image and simultaneously act as a critic to make sure the image is good enough for the customer’s specifications. While Vue.ai is currently using this type of tech to create fake fashion models, there is potential to use GANs to show users the range of possibilities for custom clothing items if the consumer sends their personal measurements.Shoes of Prey Increased demand for customization is not only re-engineering the business models of fashion brands but also their manufacturing processes.  ...