THE GAMING BUSINESS Nov 15, 2021 ... , and in-the-moment entertainment–this music collaboration has already got gaming experts calling for Drake or Kanye collabs. - REDBULL GETS IN ON THE FIGHT - Traditionally known for sponsoring extreme sports, Redbull has stepped into the esports community through player sponsorships and their own Team OG. Last weekend, they hosted the Red Bull Kumite fighting tournament in Las Vegas that took place in none other than Caesars Palace. Returning from a 0-3 deficit in the Street Fighter V final, and ...
SUSTAINABILITY- A MARATHON, NOT A SPRINT Nov 02, 2021 ... Nordstrom installation with two outdoor plogging events. As e-commerce continues to reign king, in-store events coupling brand experience with a purpose (like climate action) will remain necessary to get consumers in the door. - GREENER RACES - The end of a race always looks like a sustainable murder scene, with thousands of cups overflowing trash cans and covering the ground. While not the most damaging sustainable issue of our time (looking at you fossil fuel), sports organizations are recognizing ...