THE FUTURE MUSIC INDUSTRY May 23, 2022 ... ,” with the music they discover on the platform, like Verdes’ hit. They’re finding a song on TikTok, streaming it on Spotify, commenting about it on YouTube, and even circling back and making TikToks with the song. This high engagement is revolutionizing the music industry as discovery goes back into the hands of the audience. - THE FUTURE RECORD LABEL? - Over the weekend, Halsey (who uses she/they pronouns) went viral after posting a frustrated TikTok about how their label wouldn't let them release ...