Shopography Sep 16, 2016 community retail brick-and-mortar malls shopping ... brand. It’s important to young people that stores feel connected with their local community. Find ways to show local culture some love, for example by creating a section in-store or online that showcases products from the area or design stores in such a way that shows homage to the region and its history. Young people like brands with big personalities. Highlight your brand’s story and ethos, including its local heritage and backstory; this will only strengthen the bond with young shoppers with ...
The Joyride Dec 07, 2018 ... of local culture and flair to passengers' journey.JetBlue’s Rosé Flight To ring in the summer, JetBlue hosted a rosé-themed flight cleverly dubbed Up, Up and Rosé! Passengers on the outbound flight from Logan Airport were treated to an in-flight rosé wine tasting led by the airline’s in-house wine expert, Jon Bonné. Passengers also received a complimentary fruit and cheese platter that paired with the wine.JetBlue’s Sam Adams Tasting JetBlue partnered with Sam Adams for an Oktoberfest ...
Welcome To The Club Dec 13, 2018 ... people who do choose to live in a specific location aren't usually doing so to feel part of a community, as such is less likely to exist today. Additionally, today’s young adults aren’t relying on their neighbors for support or a sense of belonging as previous generations did—as a result, they aren't settling into a place with the intention to stay and forming a community. Most locales no longer have an appointed center of local culture—school districts have been disrupted by alternative ...
Global Y Consumer Sep 25, 2014 global retail brick-and-mortar e-commerce sharing economy shopping ... advertising tailored to my country, with which I can identify. THORSTEN, 33, GERMANYI like it when marketers speak to me as a member of a local community. This can help marketers to personally connect with their customers to serve them better. HEISNAM, 28, INDIAActually, I’d rather brands talk to me as a member of a larger global culture. Despite feeling very much a part of my local culture, I want to feel connected with other customers around the world. Being treated only as a member of my community ...
BRINGING CULTURE INTO FOCUS - SNAPSHOTS FROM AROUND THE GLOBE Jul 27, 2023 ... Cassandra’s latest global report is hereIt may seem impossible to feel more connected to global culture, domestic culture, local culture, AND one’s own culture all at the same time. Yet Gen Z is very comfortable with this “more is more” mentality - and see their impact on pop culture as positive and encouraging of social progress. Culture no longer exists as a binary choice for young people, and, in this post-global context, Gen Z works with a myriad of lenses and chooses how, when, and where ...
