The Impact Of Influence Dec 17, 2019 ... deciding who could influence when, as they owned the channels of distribution. But the inception of the Internet and social media shifted the flow of power. Online social networks democratized access to these channels in that everyday people could hop on their online blog or their Twitter account and have access to an audience, potentially numbering into the hundreds, thousands, or even millions. And those among the general population who could amass a dedicated, loyal following online—whether ...
DIY Therapy Jun 08, 2015 health & wellness technology apps mindfulness self-esteem Health Hackers ... , but as a highly social and group-oriented generation, Ys tend to do so on a more public level. As they feel that achieving wellness is a collective effort (see The Community Well), they turn to their peers to both ask for and provide support or share similar experiences. Even when they’re uncomfortable opening up to their entire network, the web ensures they always have someone to hear them out and provide guidance. As they’re inclined to form bonds with strangers online that are often more ...
Millennials' Seven Day Sober Diary Dec 15, 2017 alcohol health & wellness social life friends nightlife ... An ethnography of Millennials who chose to abstain from alcohol for a week & how it impacted their lives.For The Social Status Report, we found three Gen Ys in the U.S. and three in the UK who normally drink socially, but wanted to abstain from alcohol for a week for various reasons and were willing to keep a diary of their experience. All participants, who are of legal drinking age, revealed what social plans, if any, they participated in daily, how not drinking affected their social life ...
Soundscape Dec 15, 2014 communication social life apps mobile voice ... communicate with pictures over words. This progression to visuals—which also includes emojis and digital stickers—allows individuals to put more expression into their digital conversations and to articulate themselves more succinctly. Now, audio is emerging as the next iteration of young people’s online interactions, enabling them to incorporate emotion through their own voice or prerecorded sound bites, as well as offering new ways to efficiently send messages and capture moments in time. I often use ...
Anti-Social Media Dec 13, 2017 marketing media & entertainment social media ROI (Return on Image) ... people are frustrated with the barrage of ads inundating them, the platforms that young people used most in the past year—YouTube, Facebook, Instagram, Snapchat, and Twitter, respectively—are still meeting many of their needs. Roughly three-quarters or more of young people in both countries say they’re using YouTube, Instagram, Snapchat, and Facebook more than they used to. Notably, Reddit is also included in this list, likely because it remains a pure place to socialize and form ...
DND (Do Not Distress) Dec 11, 2017 social life friends social media ... in a few weeks, I already feel behind on their life and start to wonder, 'are they mad at me?’" Young people are starting to take steps to ease these stresses, such as by time-shifting their communication with friends to change expectations about response time and interaction frequency (see Some Other Time). Meanwhile, some are finding the flood of social media notifications to be so much that they're opting out of platforms, even for a short stint. Three in 10 Trendsetters in the U.S. and UK ...
POP Trends Jun 12, 2014 media & entertainment retail books music TV ... -held source of journalistic pride: being first. But mounting pressure to be the initial outlet to cover a story has resulted in shrinking standards of accuracy, inciting criticism from readers who long for perspective, not just promptness. But even young consumers of online articles, themselves, have proven susceptible to the inclination to post without forethought; this winter, 35% of Cassandra respondents reported that it’s still important to be the first to share something, and NPR recently ...
Well Intentioned Jun 03, 2015 food & beverage health & wellness fitness nutrition self-esteem ... ; it is about taking care of one’s body, mind, and soul. Treating oneself to high-end luxury in this category is simultaneously haughty and justifiable: a classic humble brag. As time itself has become a luxury item, taking time for wellness has likewise become a way to proclaim one’s status. Often, wellness requires full concentration for a period—work, friends, family, entertainment, etc., all have to be put out of mind to reap the full benefits of the program. When affluent Ys announce that ...
Pro-LGBT Sep 10, 2013 ... was making the trip to get married, three JETBLUE flight attendants delivered a beautifully wrapped basket of snacks and a congratulations card with handwritten notes to the two men’s seats. One of the flight attendants even stepped in to serve as the witness at the ceremony. GENERAL MILLS and BETTY CROCKER were championed by consumers for their vocal opposition to the Minnesota Marriage Amendment. STARBUCKS endorsed a Washington state bill to legalize same-sex marriage by issuing an official ...
Social Studies Dec 18, 2013 media & entertainment content marketing social media ... the social media parlance. Starbucks’ #strawsome, #treatreceipt, and #pickmeup hashtags have been noted for generating conversation on the Starbucks fan page. LEVERAGE USERS' DATA TO DELIVER PERSONALIZED CONTENTMentos’ Fresh News app allowed Facebook users to create personalized, satirical news reports, presented by three program anchors, about their own life events and their friends’ news, too. Users simply logged into the app via Facebook Connect, whereupon the platform aggregated content from ...