Future Of Fashion & Retail Sep 13, 2018 ... consumers have come to expect innovation in all areas of their lives—and even overwhelmingly agree that technology has a positive effect on their shopping habits, as 71% of youth in the U.S. and UK and 80% of U.S. and 77% of UK Trendsetters do—fashion brands and retailers are designing forward-thinking concepts that change the way consumers browse, buy, shop, get feedback on, and wear clothing. The baseline materials that go into garment construction are being reconceptualized as innovative ...
The Future Of Experiential Retail Jun 24, 2019 ... otherwise. Even if shoppers miss out on a pop-up, they can experience the communal aspect over shareable social posts from both brands and other attendees. Some, such as online retailer Brandless’ pop-up in NYC, exemplify next-gen product sampling: the entire experience was built around taste and trial in an effort to mitigate the disconnect customers felt when deciding to buy the previously online-only products Brandless offered. Shoppers at the pop-up were treated to a coffee bar, beauty lounge, a ...
Shop Talk Mar 17, 2019 ... in the store, which presents an additional challenge for brick-and-mortar retailers to overcome.If I'm shopping for clothes or something fun I prefer to go in-store and get the experience and talk to people, but if it's something that's just practical, I would rather just order it online.MORGAN, 22, NJYoung consumers don’t even have to be actively shopping in-store or online to find something they want to buy. Modern youth are always in discovery mode, whether it’s intentional or not, due to ...
Retail 2.0: Tech-Based Commerce Jun 19, 2019 ... spending the more time consumers spend in a store, online shopping provides a similar opportunity to draw in Gens Y and Z: the more time they spend engaging with an app or website, the greater the volume and frequency of purchases. Notably, the online shopping experience itself has remained relatively unchanged over the past few years, even as technology has seen a slew of innovations. Incremental changes, such as one-click buy buttons and streamlined apps, have made the experience feel more forward ...
Retail 2.0: A.I., AR & VR Jun 20, 2019 ... every aspect of their lives and feel better about themselves if they buy customized products (see Personal Best). Artificial intelligence plays a big role in this space, as virtual shopping assistants offer personalized recommendations, targeted ads serve up relevant content, and stores are more tailored to customer preferences. Even though retail brands are already working to integrate tech, young consumers want to see more of it. Nearly one in four (24%) youth in the UK and one-fifth (21%) in the ...
The (DIS)Connect Dec 01, 2015 communication relationships mobile social media ... world are not shy when it comes to relationships. A quarter are more comfortable sharing their feelings online than in person, and only 19% have waited to contact someone to play hard to get—youth in China are least likely to do this. Young men are more likely than women to prefer expressing their feelings online, while women are more likely to delay calling or texting a potential romantic partner to seem more attractive. More than two in 10 note that a partner has ended their relationship by ...
DND (Do Not Distress) Dec 11, 2017 social life friends social media ... them.SUFFERING FROM SOCIAL OVERLOAD Whereas Boomers and Gen Xers could determine when they wanted social time and when they didn't, socializing is "always on" for Ys and Zs. The ease with which their friends can contact them today by text message, chat apps, and social media means there's always messages, tags, and posts they can be missing, and it's become socially acceptable to reach out to friends at any time. While modern youth strive to be present and mindful (see Presence of Mind), they find it highly ...
Tech Truths Mar 21, 2019 ... A deep dive into how each generation perceives technology and how they live on and with digital devices. While Baby Boomers and even Gen Xers may be guilty of signing text messages with their name or writing checks in lieu of online banking, they're not as inept with technology as young generations and the media often make them out to be. And while Generations Y and Z are heavily reliant on tech, using it for everything from dating to practicing mindfulness, that doesn't mean they love spending ...
Retail 2.0: Incentivized Shopping Jun 16, 2019 ... Modern consumers expect incentives for their brand patronage and advocacy and are willing to strategize and even gamify the act of shopping in order to grab the best deals and reap their deserved rewards.Modern youth shop strategically in order to secure the best price for their purchases. While they are inclined to impulse shop when the urge seizes them, they’re thinking through their deliberate purchases down to the details, deciding on format of purchase (online or IRL), reading reviews and ...
Personal Property Sep 18, 2017 community home décor rural suburban urban ... (see Creating For The Creators). Many young adults are designing or decorating goods themselves or even adding their own touch to the home items they buy. For instance, consider the ease with which young adults can contact an Etsy seller requesting for furniture and décor to be made to the exact specifications they dream up. At the same time, they’re giving rise to affordable home-related brands that emphasize customization (see examples), such as BenchMade Modern, which promotes the idea that ...
