SUSTAINABILITY- A MARATHON, NOT A SPRINT Nov 02, 2021 ... Nordstrom installation with two outdoor plogging events. As e-commerce continues to reign king, in-store events coupling brand experience with a purpose (like climate action) will remain necessary to get consumers in the door. - GREENER RACES - The end of a race always looks like a sustainable murder scene, with thousands of cups overflowing trash cans and covering the ground. While not the most damaging sustainable issue of our time (looking at you fossil fuel), sports organizations are recognizing ...
OLD SPORT Sep 19, 2022 ... 500,000 users, the majority of whom are Gen Z. Much of their growth is driven by live sporting events and in-season athletics; last NBA season, for example, they grew an average of 30% month over month. In July, they announced a $10 million Series A funding round which will be used to launch new features to grow micro-communities on the platform. - FAZE CLAN - We can’t talk about Gen Z sports without mentioning esports – and we can’t talk about esports without mentioning FaZe Clan. One of the largest ...
BE A GOOD (E)SPORT Jul 19, 2022 ... , networking events, industry insights, and job opportunities. - PWR X POPULUS - Earlier this month, sports architecture specialist Populus and Australian esports team PWR opened what they've dubbed “the world’s first elite esports training and content facility in the metaverse.” That’s right – this “facility” doesn’t exist physically, though there are eventual plans to expand it into an in-person experience. Populus has a background in building major sports venues (of the IRL variety) around the world ...
