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THE GAMING BUSINESS

... A look at the esports playing fieldEsports is set to grow into a $1.62 billion industry by 2024. At Cassandra, our data shows being a Gamer is a top self-identifier for both Gen Z and Millennials, with 3 in 4 Gen Z noting a rise in “cool factor” for gaming overall. So today, we're turning our headsets on and loading our favorite skins as we enter the expanding esports community. To learn more about gaming, keep an eye out for Leveling Up, Cassandra’s latest report releasing Thursday, available ...

OLD SPORT

... ' massive social media followings serve as built-in audiences for the leagues, pretty much guaranteeing success. - STADIUM LIVE - Stadium Live Studios launched with the goal of gamifying sports fandoms, building out what they’ve billed as a “digital playground” for next-gen sports fans. Its flagship product, Stadium Live, is a sports community platform that allows users to do everything from join livestreams to buy digital collectibles to chat with other sports fans. Stadium Live has garnered over ...

THE TOYBOX MEETS THE METAVERSE

... prizes, some of which can only be unlocked with real-time collaboration to foster community on the platform. The partnership is timed with Care Bears’ 40th anniversary – but it also comes at a fitting moment culturally, with ‘80s and ‘90s nostalgia cooler than ever. - LEGO - Earlier this year, Lego struck up a long-term partnership with Epic Games and announced ambitious plans for web3. The goal? “To shape the future of the metaverse to make it safe and fun for children and families.” So far, we know ...

WILD LIFE

... , environmental or community based, volunteers can pick just the right program for their interests and skills. Treat injured sea turtles in Ecuador? Check. Care for elephants in an ethical sanctuary in Thailand? Check. Practice sustainable farming in Japan? Check. From Spain to Ethiopia, Indonesia to Italy, volunteers can choose from programs all over the world, costing about $1k and ranging from a few days to a few months. GoEco offers some of the coolest cultural and cause-driven experiences out there ...

NOTHING IN LIFE IS FREE… OR IS IT?

... challenge capitalist culture. - @STOOPINGNYC - “One person’s trash is another person’s treasure!” says the bio of @stoopingnyc, and its 200K followers are here for it. The Instagram community helps New Yorkers find thrown-out items worth giving a new life. Recently, the community held a strong debate over a graffiti artist who painted over a tossed couch. Users expressed anger over the graffiti artist’s “privilege,” noting his unwillingness to preserve a piece of furniture that someone else might have ...