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FASH-IN

... the same time. - EUROPECORE - TikTok's newest trend, 'Europecore,'' is all about embracing a way of dressing when you're on holiday that you wouldn't normally wear at home - think puffy-sleeved dresses, lace skirts, and loads of silk. Many believe that people are using "Europecore" as a means of escapism, with the thought of putting on a flowing matching set and embracing soft living being easier than visiting Europe - or as a way to manifest a European trip in the near future.For more on fashion ...

HAPPY FATHER’S DAY

... Ticketmaster. They’re in their Midnight's era, listening to playlists curated by their kids in preparation for the big show, and there’s even a home for them over on TikTok with over 41M video views dedicated to these unexpected fans. - BROOKS BROTHERS - Brooks Brothers is paying homage to its heritage in its new Father’s Day campaign. “Celebrating Dads Since 1818” speaks to the retailer's history, which has dressed dads for over 200 years. Actors such as Succession star Nicholas Braun, creators, and chefs ...

SOLOPRENEURS

... , jokingly showing the chaotic side as a one person team.— Zachary, 18, CA (Cassandra Collective) - SOLO’SPIRATION - The #sidehustle generation loves learning about successful solopreneurs who have made it all by themselves whether that be the now legendary stories of billionaire Spanx creator Sara Blakely who went door to door to bring her idea to life, or Pierre Omidyar, who started his business from his home just to experiment with buying and selling PEZ dispensers online - which evolved into what we ...

BEST FOOT FORWARD

... there’s no shoe quite as cool as the jelly sandal. The popular playground staple was a colorful, comfortable alternative to other summer sandals, and just like other nostalgic trends doing the rounds, Gen Z and Alphas are bringing this one back into style, too, with their vibrant colors and chunky designs in the form of foamy jellies, jelly combat boots, and jelly heels. To drive the point home, we’ve also seen celebs rocking the translucent shoes, with Blake Lively and Jennifer Lawrence and more ...

A HEALTHY PET IS A HAPPY PET

... Trending Pet Health Accessories The global pet care market is expected to reach $236B by 2030. Increased demand for pet services and products is driven, in part, by the work-from-home culture continuing to encourage pet parents to take better care of their pets. While pet medication currently makes up the largest share of the pet health market, natural health products are a fast-growing subcategory in the space. So, in honor of today’s National Pet Day, go hug your hamster, bond with your bunny ...

VIRAL NEWS: #BEDPARTY, WGA STRIKE, & THE MET GALA

... Met Gala—all this and more in this week's recap of Viral News. - DECISION DAY & BED PARTIES - What started as a placeholder celebration for seniors stuck at home at the start of the pandemic has now become a tradition and —as tends to happen with trends around joyous celebrations — it's growing exponentially. The idea is to celebrate Decision Day (May 1st), the day college bound seniors officially declare their commitment to a university, by decorating their bedroom with swag and memorabilia of ...

VACAY THE GEN Z WAY

... crackdown on spring breakers - whether staying in town for spring break, traveling or staying at home, there’s something for everyone and every activity. So today, we’re spotlighting Gen Zs’ much-awaited spring break plans. - EXPERIENCE FIRST, PARTY AFTER - Gen Z is less interested in alcohol than previous generations were at their age, but that doesn’t mean they’re foregoing the party scene entirely- but they are looking to have that scene mixed in with more enriching experiences. They are skipping ...