75 results for '"customer service"'
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Macrotrends

Shop Talk

... in.BRAND IMPLICATIONSINSIGHT: Older generations prefer to get in and out of stores quickly, whereas younger generations like to take their time in stores.RECOMMENDATION: For Boomers and Xers, ensure that the layout is logical, information is clearly marked, and customer service associates are available to help if questions arise. For Ys and Zs, stores need to offer something that is worthy of keeping their attention. INSIGHT: Ys and Zs want shopping to be experiential, but Boomers and Xers see it more ...

True To Self

... they interact. If a brand is known for having a particular aesthetic or vibe in its stores, its website and app should project the same image. The same is true of customer service, which consumers expect to be consistent whether offered in-person, over the phone, via online chat, or over social media. Likewise, if certain products or promotions are being offered online, consumers will expect the same offerings in-store—a discrepancy is considered not just inconvenient but also ill-mannered. On a ...

DIY Therapy

... have their problems addressed as they arise. This is a drastic mindset shift in comparison to that of previous generations, but Ys feel it’s a matter of efficiency and practicality, much in the same way they expect to live chat with a customer service representative right when they need assistance. On top of this, as digital natives, young people often find it more natural and comfortable telling a counselor intimate details of their lives via text messaging, just as they do with their peers ...

Presence of Mind

... need to demonstrate how they, too, support such mindfulness, whether it be through customer service, products, services, communications, branding, events, or retail environments. MEDITATION Meditation has become a popular topic in the media over the past year: Well+Good ran a piece called “The Meditation Generation,” The LA Times published a feature entitled “Meditation Booms As People Seek A Way To Slow Down,” and Arianna Huffington doled out meditation tips on Fusion Live. As Ys’ interest in ...

Job Search Party

... recruiting and searching, the Wirkn job bot allows job recruiters in the retail, hospitality, and customer service industries to screen and build a pool of qualified candidates. The company, which recently raised $1.2 million in funding, offers job candidates features similar to a dating app; they can swipe through jobs, message with the job bot, put up a video introduction, and take personality quizzes to find the right type of job. - COMPANIES USING SOCIAL MEDIA TO RECRUIT / ACCEPT APPLICATIONS - Byte ...

Data Mine

... convenience, or elevated customer service. Brands that deliver on such, without compromising customer information, will earn coveted access into the Data Mine as young people offer up their personal information and their dollars.BRAND IMPLICATIONSYoung people no longer have an expectation of privacy. In its place, they want brands to provide transparency around the use of their information. Provide consumers with clear and understandable policies regarding such.Young consumers are increasingly willing to ...

Digital Etiquette

... their digital communications and marketing—particularly in interactive arenas, like customer service, and across social media. Moving forward, brands must take a cue from young individuals’ attempts to make their own communications more well-mannered, and do the necessary legwork to stay acquainted with the unique protocol of each of the different platforms on which they maintain a presence. With this in mind, we’ve created a brand’s guide to digital etiquette, to help brands make the best (and most ...

Public Funds

... | Family (aside from children) | Free trials | Websites (aside from social media sites) | Social media posts (not ads) | Significant other | Ads | Sampling programs (e.g., Birchbox, toiletries in gyms) | Media properties (e.g., TV shows, magazines) | Children | Celebrities/social media influencers | Co-workers/employer | Customer service representatives | Salespeople | Neighbors | Personal shoppers More than six in 10 young adults and three in four Trendsetters post ...

What's In Store

... welcoming environments that retailers are creating for them to inspire, soothe, and delight, drawing them in to hang out and relax (see Mind The Store). This is in stark contrast to many digital shopping experiences in which they are bombarded by too many choices, flashing alerts of sales, threats that stock is limited, and intrusive pop-up windows. They may even be pestered by a digital customer service rep or chatbot eager to answer questions and recommend products. Online shopping has become routine ...

Health Hackers

... gratification, along with a high level of customer service and 24-hour availability. Rather than wait to know if what they’re doing is working, they can get constant feedback. This desire for on-demand wellness has spread to how they are interacting with traditional healthcare systems. Many are foregoing making doctor appointments because they know they can stroll into the growing number of walk-in clinics whenever they need professional advice, making the system work for them when they decide they need it ...