R&R (Rest & Replay) Mar 15, 2018 health & wellness marketing media & entertainment mindfulness ... aid one's mental wellness. Among the most popular as of late is mobile game Tabi Kaeru: Travel Frog, which has become a hit among youth in China, Hong Kong, Taiwan, and Singapore for helping ease their anxiety and reflecting the more zen-like existence they long for amidst their overworked lives. The game is very simple, which is the appeal in itself; users merely collect clover leaves to buy food and travel supplies for their frog, who mostly spends time reading at home or going on vacation ...
The Joyride Dec 07, 2018 ... interested in taking a road trip because of the ability to be spontaneous, and among Trendsetters, this jumps to 74% in the UK and 64% in the U.S. One 25-year-old female participant in a focus group told us she likes road trips because anything can happen along the way, allowing her to choose her own adventure and act on spontaneity that isn’t available when flying to a location. For this reason, she and her partner are converting a bus into a mobile home that will allow them to live in the city and ...
Global Bytes Dec 16, 2014 communication global retail activism On/Off ... Digital trends from around the world - THE SNOOP BLOCKER APP - The messaging app market is plenty crowded, but one new service stands out among young Indians by offering them privacy from the frequent frustration of their parents’ and extended families’ prying eyes. Hike Messenger allows users to hide the conversations on their phones, so that people who pick up their mobile devices can’t see what they’ve been saying. The service also hides users’ “last seen” update so that others – namely ...
Data Mine Sep 19, 2018 ... card information stored in a mobile wallet/payment system. Which of the following, if any, are true for you when it comes to online privacy?Select all that apply. I worry that my personal information will be sold on the black market | I have granted an online business permission to store my email address | I have granted an online business permission to store my home address | I have my bank account information stored in a mobile wallet/payment system | I have my credit card ...
Video Game Time Mar 22, 2017 gaming competitions eSports ... eSports as a fan | I play eSports WATCHING & CONSUMING ESPORTSThe majority of young adults, and about seven in 10 Trendsetters, have watched and consumed both eSports and eSports-related content. Young men in both the U.S. and UK are more likely than women in these countries to watch or consume this type of content via all mediums (TV, computer, and mobile device). The largest number of young adults consume or watch on TV, with slightly fewer youth doing so via computer and mobile device. In ...
The Future Of Experiential Retail Jun 24, 2019 ... Streamlining Physical Checkout - DecathlonFrench sporting goods retailer Decathlon opened its first U.S.-based experiential retail store in California in April. The new store streamlines its checkout experience by implementing RFID-assisted checkout, along with more established frictionless features such as mobile checkout and buy-online-pickup-in-store/return-in-store features, enabling shoppers to choose the format of their checkout at their convenience.7-Eleven 7-Eleven implemented frictionless checkout ...
Pop In Jun 21, 2018 ... it comes to fanfiction, young people are increasingly putting themselves in stories alongside existing characters, as is encouraged on popular mobile storytelling platform Episode.This trend is particularly evident when it comes to music, with artists and record labels increasingly offering opportunities for fans to Pop In music videos and cover art. In 2016, American singer Santigold released an interactive music video for her song "Can't Get Enough Of Myself," where fans could embed themselves ...
Retail 2.0: Incentivized Shopping Jun 16, 2019 ... handing over personal data about how they shop online, but they accept this tradeoff for Rakuten’s quarterly payouts. In this way, Rakuten receives its own incentives, making the reward-based relationship between Rakuten and its users symbiotic as opposed to one-sided. Rakuten also offers multi-platform rewards touchpoints that modern youth desire: they have a mobile app, the cash back browser extension, a physical cash back credit card, and even in-store cash back opportunities (once users link their ...
Culture Spotlight On The UK Jun 04, 2018 ... -quarter of UK youth like when brands sponsor music festivals, and this rises to 38% among UK Trendsetters.63% of youth in the UK agree video games have become cooler in the past year. Trendsetters agree even more so, at 76%.Nearly 1 in 3 UK youth are interested in seeing more games (e.g., mobile games, card games, video games) from brands, and those aged 14-21 (34%) are are most likely to be interested in this.1 in 5 youth in the UK think video game dens are cool, and this is especially ...
Fauxsumerism Mar 03, 2014 fashion & beauty retail brick-and-mortar e-commerce malls shopping Fauxsumerism ... For today’s young consumers, shopping is as much about product discovery as it is about making an actual purchase.The act of shopping used to have a fairly narrow definition. It was contained within specific locations, like malls and shopping strips, and restricted to business hours. With the advent of the Web and then mobile tech, these parameters have of course dissolved—and, as a result, the very definition of what it means to “shop” has expanded. Today’s young consumers are less likely to ...