PLACE YOUR BETS Jul 19, 2023 ... Fanatics for $150M, PointsBet is an online sportsbook operator which has been one of the more aggressive in the market. Inking a $500M deal with NBC Sports, they are pioneering Gen Z-focused marketing strategies. These include partnerships with colleges and universities, allowing them to display signs at schools’ football and basketball venues, along with employing brand ambassadors (including former professional golfer Paige Spiranac) who promote the company on TikTok and Instagram. ...
THIS WEEK IN VIRAL NEWS Dec 02, 2022 ... A peek into topics buzzing at Cassandra.Another Friday, another opportunity to dive into the topics dominating the online conversation for Gen Z. Culture moves fast, so we at Cassandra keep an eye out for the most relevant matters young people can't stop talking about. This week we'll cover the controversy around a high-profile fashion brand, the show that has inspired a new aesthetic, and the yearly recount of everyone's favorite music. A lot to cover and very little time in this week's ...
VIRAL NEWS: Oscar Noms, Ticketmaster hearings, & George Santos' lies. Jan 27, 2023 ... completely conformed by actresses of color turned out to only have Michelle Yeoh (EEAAO) and Ana De Armas (Blonde) in the mix, notably omitting fan favorites Viola Davis (The Woman King) and Danielle Deadwyler (Till). Same situation with a very male director race overlooking Women Talking's Sarah Polley even though the movie and the script are nominated. Previously disinterested, Gen Z are surprisingly into and chatty about the Oscar noms this year, this could mean a rise from the disappointing ratings ...
