THE GAMING BUSINESS Nov 15, 2021 ... A look at the esports playing fieldEsports is set to grow into a $1.62 billion industry by 2024. At Cassandra, our data shows being a Gamer is a top self-identifier for both Gen Z and Millennials, with 3 in 4 Gen Z noting a rise in “cool factor” for gaming overall. So today, we're turning our headsets on and loading our favorite skins as we enter the expanding esports community. To learn more about gaming, keep an eye out for Leveling Up, Cassandra’s latest report releasing Thursday, available ...
VIRAL NEWS: IS IT A SCAM? PROBABLY. Dec 16, 2022 ... Musk's private jet location using public information was run by Gen Z Jack Sweeney and was suspended under the allegation that it put the CEO's life in danger. Reporters from the Washington Post, NYT, CNN, and more outlets have been banned now from the platform after sharing this news, and the internet is furious. - TRUMP RELEASES NFT TRADING CARDS - You read that right. Donald J Trump announced this Thursday that he will release a line of NFT Trading Cards that are meant to be treated as digital ...
THIS (DIFFERENT) HOLIDAY SEASON Nov 16, 2021 ... Santa takes a bubble bath and focuses on his mental health, he suddenly calls Yeti for the one thing he’s missing–Oreos. Highlighting diversity with a Black Santa, while not making it about diversity, Oreo’s ad hits the mark by embracing the changing consumer need to see themselves within an ad (a need that has only continued, as seen in our latest I-Identify report). As Gen Z, the most diverse generation yet, demands ads to represent their cohort’s diverse races and identities with true nuance ...
