VACAY THE GEN Z WAY Apr 04, 2023 ... ‘the classics’ and instead are going to more exotic locales that allow them to dive deeper into the country’s culture and experience the destination through the eyes of a local. And, whether via TikTok or Instagram, Gen Z travelers often see certain attractions, resorts, or destinations from travel influencers such as justgowithbrii and joemartintravel and want precisely that same experience. - VOLUNTEERING - With April lending itself to National Volunteer Month, for some students, spring break is ...
SHOPPERTAINMENT Apr 15, 2021 retail social media marketing ... Shopping goes live(stream)What do you get when you mix retail shutdowns with consumers bored in their homes spending time on social media? Shoppertainment. AliExpress, an online retail service owned by Alibaba in China explains, this concept “blurs the lines between e-commerce, entertainment and everyday lifestyle, engaging consumers in a highly immersive and interactive experience, such as live-streaming events, pictures, videos, and interactive games, to ultimately drive transactions.” Simple ...
THE ERAS OF SHARED FANDOM Nov 30, 2023 ... "new" Beatles song, emerging 60 years after Beatlemania's dawn. Powered by AI, this release reunites all four original Beatles, sparking a resurgence among veteran and new Beatles fans, thanks to social media, fostering a unique intergenerational bond through the timeless appeal of The Beatles music. Conversely, amidst the complex world of fandoms, the release has also re-ignited discourse about John Lennon, and for many Gen Zs, in this case, nostalgia is not the lens they see through, as the ...